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Mobile technology has become essential to academic libraries as more and more users take advantage of materials and databases available online via mobile devices. Creating links to mobile websites and adding mobile versions of databases and catalogs to academic library websites provide additional access points for users both on and off campus. Developing, testing, releasing and collecting usage statistics are all important parts of building the best mobile site possible. This presentation will discuss how mobile technology has taken on a role in the academic library today and how it is effecting and changing research and library instruction. Presenter: Kathryn Johns-Masten, State University of New York at Oswego
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Mobile Websites and APP's in Academic Libraries Harmony on a Small Scale
Kathryn Johns-MastenNASIG Conference, Nashville, TN
June 9, 2012
http://www.countrymusicislove.com/wp-content/uploads/2010/04/Music-CountryMusicIsLove.jpg
Accompanying handout: http://www.slideshare.net/NASIG/mobile-websites-and-apps-in-academic-libraries-harmony-on-a-small-scalehandouties-handout
46% of American adults are smartphone owners as of Feb 2012
35% use Android device24% use iPhone or Blackberry device68% of smartphone owners go online on a typical day
Numbers based on Pew Research Center’s Internet & American Life Project Spring Tracking Survey April 26 – May 22, 2011
TimelineCampus Considering Mobile site
Library uses iWebKit (MIT framework)Web team worked with Coor. of Tech
Links, look & feel and testing on various phones Live Summer 2011
Library beta test for Campus ITS required feedback button
http://www.clipart.dk.co.uk/1176/subject/Music/Musical_scale
Current/FutureCampus using different frameworkRethink library website – who are our customersInclude all/some databases/APPsImprovements, wording/consistency, maintain
mobile Library icon on campus site
http://www.thehealingatelier.com/images/music2.jpg
http://library.rit.edu/sites/default/files/imagecache/large_news/news/mobilewebsite.pnghttp://parklibrary.jomc.unc.edu/sites/parklibrary.jomc.unc.edu/files/mobile.jpghttp://news.lib.ncsu.edu/files/2011/05/mobile2.png
http://business.illinois.edu/iphone/images/screen_shot_library.pnghttp://a1.mzstatic.com/us/r1000/120/Purple/v4/40/39/93/40399346-7920-23d1-e2cd-4920a1b05328/AjhyTpSDvAa0ASEdZkKCk0-temp-upload.yalbhkaj.320x480-75.jpg
Mobile Services (Boston College Libraries)
Library Hours
Contact Us
My Services
Mobile Research
Technology & Computing
New Acquisitions
News & Events
Digital Collection Highlights
Other BC Mobile Service
http://media.convergemag.com/images/BCMobileScreenshot1CV_110706.PNG
Developing a Mobile WebsiteDetermine who your users are and type of
smartphones they useStarted small (just the basics) then enhanceTest functionality, review stats, talk with usersLinks/Icons – hours, location, maps, directions,
contact info./Ask a Librarian, eResources, catalog, subject/research guides
Digitized content from archives/special collections
Link to the full library site
Design a Mobile WebsiteiPhone, Android,
Blackberry, Windows 7…Use MobiReady to test
your current websiteTranscoded – auto
converts standard web pages to display on mobile ex. Oswego site using Skweezer
Create from scratch or framework
http://www.right2blog.com/wp-content/uploads/2012/02/gu1.jpg
Winksite Google Mobile Site Builder
dotMobi Mofuse
Wordpress Mobile Themes
iWebKit Boopsie
Zinadoo Springshare Mobile Site Builder
iWebKit
Knowing basic HTML is helpfulUser guide makes it simple to understandCompatible with all devicesFreeDemo site
http://snippetspace.com/iwebkit/demo/
Springshare Mobile Site Builder
No HTML or programming knowledge is needed
Simple javascript code provided to automatically redirect visitors to the mobile version
Tech support“The Mobile Site Builder costs only $299/year
when paired with your LibGuides or CampusGuides system”
Google Mobile Site Builder
Adding text like creating a word document No HTML coding requiredNot able to customizeFreeGeared more toward businesses than
libraries
Databases
APP’s and Mobile most vendors have themElsevier, Gale, ProQuest, EBSCO, PubMed,
WestLaw, Factiva, Hoovers, WorldCat …Boston College Rutgers University
OPACs and Research Guides
Most ILS vendors have mobile versionsAleph, III, Voyager, Sirsi Dynix
Ex. Aleph users group LibGuides Other Research Guides
Testing/ReviewingUsage stats
Highest to lowest use links -- Hours, databases, AskaLib, contact, chat, map
Use stats increased when included campus mobile site
Device focus group (Libraries and the Mobile Web by Cody Hanson)
Surveys, forms, instruction sessions
Foursquare
http://foursquare.wpengine.netdna-cdn.com/wp-content/uploads/2012/01/University-of-Missouri.jpg
Google Maps
http://www.tularosapubliclibrary.org/images/map.jpg
QR CodesPosted throughout library ask@librarian, book displays to reviews, social media, events, scavenger hunts… http://
www.708media.com/wp-content/uploads/2010/09/QR-Code-Disney.jpghttp://cleverclogs.org/wp-content/uploads/2011/07/grieg_with_qr.jpghttp://4.mshcdn.com/wp-content/gallery/creative-qr-codes/the-filmore-silver-spring-qr-code.jpg
PewResearchCenter Publications Smartphone demographics
Thanks
Kathryn Johns-MastenElectronic Resources/Serials LibrarianState University of New York at [email protected]
ReferencesThe handout contains several references to further reading and websites helpful for creating mobile sites.
Travis, Tiffini and Tay, Aaron. Designing Low-Cost Mobile Websites for Libraries. Bulletin of the American Society for Information Science and Technology, v. 38, no. 1, Oct./Nov. 2011. (contains Heuristic Checklist for Library Mobile Design)
Hanson, Cody. Library Technology Reports – Libraries and Mobile Services. Feb/March 2011.(specifically Chapter 3 Mobile Solutions for Your Library)
Yelton, Andromeda. Library Technology Reports – Bridging the Digital Divide with Mobile Services. January 2012. (specifically Chapter 1 Who are smartphone users?)
