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By Shahid Ali Bangash
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What is Motivation..??
Latin word ‘Movere’ that means ‘To move’
English word ‘Motive’ that means ‘Purpose,
Aim’
Motivation is:
‘To move for a purpose or an aim.”
Maslow’s Needs Theory
Deficit NeedsDeficit Needs
Being NeedsBeing Needs
Food, water, shelter, rest
Security, safety from danger
Family, association
Recognition, status
Realizing potential
(Maslow, 1943)
Motivators – Maslow’s Theory
Needs – A Reality
A person without food and water cannot be motivated with a certificate
Comradeship will seldom motivate a person facing job insecurity
Person having lost love & affiliation cannot be motivated by a ‘well done’
A high performance employee can be motivated by allowing more actualization
Where to Focus
85%
70%
50%
40%
10%
Wea
k m
otiv
ator
s
Area
to fo
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