Media Ownership Case StudyMajor Label

Ed Sheeran● Signed to Asylum, Atlantic and Elektra, Ed is signed to three subsidiaries of

the major label Warner Music Group. The three labels he is signed to represent where in the world his music is being released.

● All of the labels he is signed to were founded in America, this shows the influence they have worldwide as shown by Ed’s success

● The Warner Music Group is part of the oligopoly, with UMG and Sony Pictures, this highlights their importance in the music industries market share.

● Ed has released two albums + and x which both reached number 1 in UK album charts.

● Examples of other artists on these labels are, B.o.B (Atlantic), Jason Mraz (Atlantic) and Nelly Furtado (Asylum/Elektra)

Media Ownership Case StudyIndependent Label

Hozier● Hozier is also signed to the record label Ruby Works, this labels is

independent and is based in Dublin, Ireland.● Unlike Ed Sheeran, Hozier’s label Ruby Works are only small and not part

of a major label.● He has only recently rose to success, after releasing his self titled album in

September 2014 which sold 190,000 copies in the US, after his track ‘Take Me To Church’ went viral, which was his first breakthrough.