Case Study of Distribution of Music Videos and Impact on the Success of

Record

Let It Go – Idina Menzel

Film Release : 25th November 2013 Music Video Release : 1st November 2013 Writer : Kristen Anderson-Lopez and Robert Lopez Length : 3mins 45seconds Record Label : Walt Disney Published : Wonderland Music Company Originally sung by Idina Menzel From the film Frozen Kids Animation, Disney ‘Sing-along’, Musical – part of

the storyline Worldwide success DVD, CD, ITunes, YouTube, DisneyVEVO 6th December 2013 - Walt Disney Animation Studios

released a video of the entire "Let It Go" sequence as seen in the movie

Comparing to Menzel’s other big role in Wicked and song ‘Defying Gravity’

The song has “every element needed to be a lasting favorite”

Entertainment Weekly's Marc Snetiker described the song as "an incredible anthem of liberation“

Joe Dziemianowicz of New York Daily News called it "a stirring tribute to girl power and the need to 'let go' of fear and shame“.

Also, the LGBT community interpreted the song as a way for people to ‘come out’, due to it being released in the year of 2013, a year of equality rights

In 2014, many journalists said that the soundtrack swept the nation, almost like a ‘musical epidemic’ sending kids into hysterics, this had never happened before

Reception / Representation

On top of the original soundtrack release of ‘Let It Go’, a single was released as well, sung by the singer and actress for Disney Channel Demi Lovato – this version has shorter lyrics and is more of the Pop genre

Music Video Directed by : Declan Whitebloom This then lead on to artists from other countries

producing their own version but in other languages, the most famous being Mandarin Chinese

Live performances of the song include; at the Disney Parks Christmas Day Parade, on 13th November 2014 she performed at the Royal Variety Performance, additionally being part of Lovato’s tour

Demi Lovato’s version

Top 5 - Billboard Hot 100 chart Won - Academy Award for Best Original Song (2014) and the Grammy

Award for Best Song Written for Visual Media (2015) - Critics Choice Award; Best Song - Phoenix Film Critics Society; Best Original Song - Denver Film Critics Society; Best Original Song - Radio Disney Music Awards; Favourite Song from a Movie or TV Show Nominated – Golden Globe Awards; Best Original Song

- Satellite Awards; Best Original Song-Billboard Music Awards; Top Streaming Song (Video)

Sold - 10.9 million copies (2014) according to IFPI 2014’s 5th best selling song Disney’s first animated musical to reach the top ten of the Billboard Hot

100 since 1995 (Pocahontas) 9th best-selling song of 2014 in the US – 3.37 million copies sold that year December 2014, 3.5 million copies sold in the US It is the biggest-selling foreign song from any original soundtrack in

South Korea (12th March 2014)

Awards