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Sept 15, 2010: Sue and Therese led a discussion about naming images online and the importance of social media optimization. This PUG Wedding Photographers group meets once a month in Austin Texas. Event hosted by Suzi Varin of QWeddings.com. Presentation given by social media consultants Therese Kopiwoda, http://socialmediahound.com/ and Sue Rostvold, http://socialmediatherapy.com.
Citation preview
Naming Images
For SEO
?Social media training,
consulting, presentations and
workshops.
SueRostvold.com
SocialMediaHound.comThereseKopiwoda.com
SocialMediaTherapy.com
Presentation by:
What’s The Best Way to Name Your
Images before uploading
? ???
??
Bridal-Portrait-Austin-Texas.jpg
Use Words!!!
IMG01203487.jpg
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Bridal-Portrait-Austin-Texas.jpg
No Underscores
Bridal_Portrait_Austin_Texas.jpg
√
But no more than four.
Use Dashes
Laguna-Gloria-Bridal-Portrait.jpg
Four Words Max
Laguna-Gloria-Bridal-Portrait-01.jpg
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Lake-Travis-Wedding-Party-01.jpg
Use Good Key Words
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FAQ: What about using your name in the title?
What about when you upload images
to Facebook
? ???
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Facebook does it’s own url thing.
Not So Important
Should have key words in the caption. Even better, have a link to your
website in the caption.
Facebook Photos
Facebook pages are indexable by search engines.
Personal profiles are not.
Facebook FYI
Why Should A Wedding
Photographer Be on Flickr?
? ???
?
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To be found.
Link back to your website, facebook,
linkedin, youtube and twitter.
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To learn.
Creative & talented photographers are
sharing their techniques on Flickr.
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To network.
Flickr is a social network. Word of Mouth will help your business
grow.
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Add TitlesTags
DescriptionsLinks
Usage Rights
After uploading
AustinTexas
WeddingPhotographyPhotographer
MaryJo JohnsonMaryJoWeddings
Laguna Gloria
Tag, Tag, Tag
Attribution, Noncommercial, No Derivative Works or Share Alike
Creative Commons
Licensed under a creative commons share-alike. Use freely but give attribution to “maryjo johnson, maryjo weddings, austin, texas” and link to www.maryjoweddings.com.Follow me on twitter at twitter.com/maryjo and Facebook at facebook.com/maryjoweddings
Attribution:You let others copy, distribute, display, and perform your copyrighted work - and derivative works based upon it - but only if they give you credit.
Noncommercial:You let others copy, distribute, display, and perform your work - and derivative works based upon it - but for noncommercial purposes only.
No Derivative Works:You let others copy, distribute, display, and perform only verbatim copies of your work, not derivative works based upon it.
Share Alike:You allow others to distribute derivative works only under a license identical to the license that governs your work.
Will my images get stolen?
Very Possibly.
But they are also more likelyto get found &
get shared.
Be scared or
Be shared.
Take the proper precautions
and go for it!
@SueRostvold
@Kopiwoda
Feel free to follow us on twitter!
Thanks!
