PRESENTATION

CREATED BY : GROUP 3

We are differentWe are different• Ndari Wahyuni

• Syandra Layalia• Nurizka Hayati

• Nina Aghnina• Kurnia Puji Astuti

• Melby Sakina Baraja• Lita Amelia

• Melisa

E - Commerce

Electronic commerce is the conduct of a financial transactions by electronic means. With the huge success of commerce on the Internet,

E-commerce usually refers to shopping at online stores on the World Wide Web, also known as E-commerce Web sites.

E-commerce can be business to business (B2B) or business to consumer (B2C).

THE DIGITAL

BRICKBRICK andand MORTARMORTAR

COMPANYCOMPANY

BRICK-MORTAR BRICK-MORTAR ORGNZ.ORGNZ.

Selling in physical storesSelling in physical stores Selling tangible goodsSelling tangible goods Physical marketplacePhysical marketplace Paper-based billingPaper-based billing Large fixed cost required for Large fixed cost required for

plant operationplant operation Customer’s value Customer’s value

proposition is frequently proposition is frequently mismatch (cost > value)mismatch (cost > value)

DIGITAL ORGNZ.DIGITAL ORGNZ. Selling on-lineSelling on-line Selling digital goodsSelling digital goods Marketspace (electronic)Marketspace (electronic) Electronic billingElectronic billing Small fixed cost required Small fixed cost required

for plant operationfor plant operation Perfect match of Perfect match of

customer’s value customer’s value proposition (cost=value)proposition (cost=value)

CLICK AND MORTAR STRATEGYCLICK AND MORTAR STRATEGY

EMPOWERCUSTOMER

SPEAK WITH ONE

VOICE

LEVERAGE THE MULTICHANNEL

S

PERBEDAAN VIDEO

DigitaL LibRary of CoNgreSs

•Kita bisa mengetahui arah jalan tanpa harus repot2 membuka buku peta yang rumit•Menghemat waktu•Lebih efisien dan simple

KindLe AmaZoN

•Mudah di bawa.•Hemat biaya.•Hemat Waktu.•Efisien dan praktis.•Berkapasitas besar.

E – Commerce siteE – Commerce site

AMAZON.COMAMAZON.COM Electronic book Electronic book

storesstores We can find the five We can find the five

top-selling books in top-selling books in this webstorethis webstore

There is customer’s There is customer’s service in hereservice in here

Too much (web Too much (web layout)layout)

BELIBELI--BUKU.COMBUKU.COM

This is This is Indonesia’s Indonesia’s webstore webstore (book stores)(book stores)

too simpletoo simple Useless Useless

applicationapplication

EBAY.COMEBAY.COM There are 57 famous brands in There are 57 famous brands in

the world which can be the world which can be accessed on eBay.com. accessed on eBay.com.

Technology has developed "I-Technology has developed "I-Click" Automatic (click Call Click" Automatic (click Call individual customers). individual customers).

Service quickly in the exact Service quickly in the exact order and the priority order in order and the priority order in the next halt. the next halt.

Can not reach around the Can not reach around the world such as mainland Africa.world such as mainland Africa.

Can not go on the population Can not go on the population of low economic status.of low economic status.

BHINNEKA.COMBHINNEKA.COM The site bhinneka.com to be The site bhinneka.com to be

spelled out the size spelled out the size luxurious and very luxurious and very interesting.interesting.

system provides system provides bhinneka.com installment bhinneka.com installment loans with BCAloans with BCA

bhinneka.com also bhinneka.com also characterize the product's characterize the product's price, brand, and product price, brand, and product categories which are the categories which are the new, much sought, and the new, much sought, and the limited edition.limited edition.

APPLE STORE

INDONESIA WEBSTORE

THANK’S FOR

THE ATTENTIONS