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M. A. Programs
The School of Media and Public Affairsat The George Washington University
Information Session
Silvio Waisbord
Director of Graduate Programs
November 1, 2013
Mission of the School of Media and Public Affairs
• Study how ideas and information are communicated through the media, and the role of journalism and the media in a democratic society.
• Combine theory and practice.
SMPA is part of the Columbian College of Arts and Sciences
• 24 full-time faculty members • Two areas of specialization:
– Political communication - creation, distribution, processing, and effects of information as a political resource used by governments, organizations, and individuals.
– Journalism - gathering, analyzing, and presenting information across media platforms.
• Leading scholars and award-winning journalists
• Centers/Institutes– Institute for Public Diplomacy and Global Communication – Center for Innovative Media, including the Documentary Center
• Activities– Planet Forward– Face the Facts USA– Conversation series– Brown bag series– Executive and Professional Education program
Graduate programs
1. M.A. in Media and Public Affairs
2. M.A. in Global Communication (joint program with the Elliott School of International Affairs)
3. Certificate in Documentary Filmmaking
M.A. Program in Media and Public Affairs
• Focus on Strategic Political Communication
• Purpose: To equip students with analytical and practical skills to work on media and politics in non-profit organizations, government agencies, advocacy groups, educational settings.
Structure of the program • Total 36 credits
Core courses 12 creditsElective courses 18 creditsCapstone project 6 credits
• Most students take about 2 years to complete• Full-time and part-time students• Evening classes
Core courses
1. Theories of Mediated Communication
2. Strategic Political Communication
3. Research Methods
4. Strategic Communication Skills– Writing, video production, political uses of social
media, web development and strategy, speechwriting, briefing, public speaking.
Elective courses• Media, development and globalization• Media and foreign policy• Information technology and political
communication• Advocacy communication and political networks• Political persuasion and public opinion
Course List, Fall 2013SMPA 6201 VIDEO AND WEB SKILLS
SMPA 6202 THEORY MEDIATED COMMUNICATION
SMPA 6203 INFO, TECHNOLOGY, COMMUNICATION
SMPA 6204 STRATEGIC POLITICAL COMMUNICATION
SMPA 6210 MEDIA & PUBLIC POLICY
SMPA 6220 STRATEGIC PRACTICUM
SMPA 6241 RESEARCH METHODS
SMPA 6250 TOPICS-MEDIA PROCESSES & INST
SMPA 6270 PUBLIC DIPLOMACY
SMPA 6272 MEDIA BIAS POWER & DEMOCRACY
SMPA 6296 DIRECTED READINGS & RESEARCH (FALL/SPRING)
SMPA 6297 CAPSTONE PROJECT (FALL/SPRING)
Capstone project: Options
1. Research thesis
2. Media project
3. Strategic communication project
Where are our alumni?
Our 190+ alumni have jobs in federal and state government, academia, think tanks/polling firms, media companies, public relations, and advocacy groups.
Application process • Deadlines:
– January 5, 2014 and April 1, 2014 for Fall semester.– October 1 for Spring semester
• Application requirements: GRE, statement of purpose, letters of recommendation, transcript, TOEFL (foreign applicants)
• Class size – about 20 students per academic year• Limited number of financial aid packages
Questions?
For more information:
SMPA (202) 994-6350
smpa.gwu.edu/graduate-programs