28
OJ 1 Week 1 Reading Review Newspaper biz model is 200+ years old Costs: staff, printing, delivery Revenue: ads, classifieds, subscriptions, newsstands

Oj1 week1rr

  • Upload
    markbg

  • View
    1.877

  • Download
    0

Embed Size (px)

Citation preview

Page 1: Oj1 week1rr

OJ 1 Week 1 Reading Review

Newspaper biz model is 200+ years old

• Costs: staff, printing, delivery

• Revenue: ads, classifieds, subscriptions, newsstands

Page 2: Oj1 week1rr

Broadcast news biz model is nearly 100 years old

• Costs: staff, equipment, and broadcasting

• Revenue: ads

Page 3: Oj1 week1rr

The Internet blows up both of these models.

Examples?

Page 4: Oj1 week1rr

Newspapers have been in decline for a while…and it accelerated in last decade.

Page 5: Oj1 week1rr

Big media compared to General Motors – reach wide audience, used to provide stable jobs, but

not the best at innovation.

Page 6: Oj1 week1rr

In early stages of web, traditional news organizations responded

with “shoveling” and trying to sell advertising in the same way.

It didn’t work.

Page 7: Oj1 week1rr

News readership and viewership is actually increasing, but

advertising on the web doesn’t generate as much $ as print or

broadcast.

Page 8: Oj1 week1rr

The web is a different beast – a fundamental shift in the way we

gather, use, and distribute information.

Page 9: Oj1 week1rr

Walter Lippmann vs. John Dewey

Two academics who had a big argument in the 1920s –long before the Internet.

Page 10: Oj1 week1rr

Walter Lippmann

Journalism is fundamental to democracy – but the connection between info and citizens is broken.

Page 11: Oj1 week1rr

Walter Lippmann

Journalism is good at easy stuff - major events, sports scores, or who died - but bad at covering complex social, policy, and government issues.

Page 12: Oj1 week1rr

Walter Lippmann

Journalism causes “derangement, misunderstanding, and even misrepresentation.”

Page 13: Oj1 week1rr

Walter Lippmann

Average America is clueless – “doesn’t know what is happening, why it is happening, what ought to happen.”

Page 14: Oj1 week1rr

Walter Lippmann

Solution is to professionalize journalism – only the elite, well trained can do it.

Page 15: Oj1 week1rr

John Dewey

Agreed with much of what Lippmann said, called it an “effective indictment of democracy.”

Page 16: Oj1 week1rr

John Dewey

But he thought that democracy was less about “information” and more about “conversation.”

Page 17: Oj1 week1rr

John Dewey

Democracy involves the ability to discuss, deliberate, and debate. People need places to do that.

Page 18: Oj1 week1rr

John Dewey

The solution is more democratic education, workplaces, and newspapers to host those “conversations.”

Page 19: Oj1 week1rr

Walter Lippmann

News as:

• Information

• Product

• Top down

Page 20: Oj1 week1rr

John Dewey

News as:

• Conversation

• A process

• Shared enterprise

Page 21: Oj1 week1rr

Walter Lippmann vs. John Dewey

Who cares?

Page 22: Oj1 week1rr

Walter Lippmann

Journalism turned out to be more like Lippmann's view. Those with influence and power decide the “news.”

Page 23: Oj1 week1rr

John Dewey

But Internet is more like Dewey’s view. Now everyone can participate and decide what is “news.”

Page 24: Oj1 week1rr

What Does This Mean for Young Journalists?

The “web killed journalism” narrative is not accurate.

Platforms may change, but journalism remains.

Page 25: Oj1 week1rr

What Does This Mean for Young Journalists?

What if journalism in the Internet age is more about “conversation” than “information”?

How does that change what we do?

Page 26: Oj1 week1rr

What Does This Mean for Young Journalists?

What if journalism is a “process” not a “product”?

How does that change what we do?

Page 27: Oj1 week1rr

What Does This Mean for Young Journalists?

• Innovative

• Entrepreneurial

• Participatory

• Hosting conversations

• Variety of job paths

Page 28: Oj1 week1rr

Where Do We Go From Here?

• Wider range of skills

• Pro vs. amateur

• “We are all web workers now”

• New mindset…what is the value of a journalist?