Planning a film screening

Rukayyah Robun

Location permission Now having completed our short film production, myself and Emily plan on screening it to our target audience of 12-21. As we are based in a sixth form centre we have decided to use one of the available classrooms as our venue. It has the room for up to 50 people all with seats. The owner of the room has given us 60 minutes access to the room for screening purposes which is an ideal amount of time to set up, screen the 11 minute film and then reorganise the room to the owners standards.

Technology

To show our film we will use a projector and an interactive whiteboard. We will first have to transfer the film from our editing software onto the laptop connected to the interactive whiteboard. This will then allow the film to project onto a 70 inch screen which will keep the film clear to all the audience in the room.

Guest list/ sign in sheet For safety purposes we are

required to fashion a sign in sheet which shows how many individuals we have in the venue and what time they came in and left.

The column on the left is where the individual will write their name and then on arrival they will write the time. Then once the event has finished they will mark down what time they left.

Refreshments We intend to make our screening as

much like a cinema experience as possible.

Thus we aim to have available popcorn and drinks as light refreshments as the film is not long in length.

To have refreshments doesn’t only make the experience more conventional but also more comfortable for our audience who have taken time out of the schedules to take interest in our work.

We will have the snacks in boxes showing what the contain and what to avoid if individuals have certain allergies. Also me and Emily will alternate between technological director and host/ audience well being.

Fire exits and safety precautions We have located the

nearest fire exit for our venue which is outside the entrance and directly to the right.

Before starting the film we will thank the attendees for coming and give them directions to this exit along with directions to the nearest w.c facilities.

Screening venue

Corridor to venue

Fire exit

Post screening questionnaire This questionnaire will be

placed near the exit of the venue for when the audience are leaving.

It will not be a compulsory form however we will explain to the audience how this will help with our audience research.

We will be able t navigate common traits in our target audience like age, their rating and what the strongest and weakest points were.

Promotion: poster This is the final draft of our

poster promoting the film screening.

We used the designed title as the header to give the audience familiarity with the short film.

As well as this we included the date, time and location in a contrasting colour as these are the crucial details and will catch passers by attention.

Finally, at the bottom we simply included names of the main actors as this would engage friends and family to want to come view their work.

Promotion: Social media We used platforms like Twitter

and Facebook to promote our screening.

These images show the posts Emily created to circulate the time and date to our chosen target audience.

This method is used by many short film directors as it is quicker, cheaper and will reach a larger audience than creating, printing and promoting an event by posters.

By using social media, directors know who they are posting to and can accumulate an interested audience quickly.