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With a focus on diversity in graduate education, this session will discuss how units can maintain effective outreach, recruitment, and retention during a time of economic austerity. How can you keep diversity a priority when budgets are being cut? How can you recruit, when travel budgets have been reduced? How can you compete for and maintain a robust, diverse community of graduate scholars, with limited funding? Representatives from the University of Washington Graduate Opportunities & Minority Achievement Program will discuss these questions and share some of the strategies being implemented by graduate programs to counteract the effects of operating on a strained budget. Initiatives using traditional, web 2.0 (social media), and collaborative strategies will be discussed. Participants are encouraged to share their own best practices.
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Recruitment and Retention on a Shoestring Budget: Maintaining a
Commitment to Diversity Under Economic
UncertaintyUniversity of Washington
Graduate Opportunities & Minority Achievement Program
Cynthia Morales, Asst. DirectorSophia Agtarap, Admin. Counselor
GO-MAP
2
Graduate School
service provider
40 years old
community
diversity
support
retention
recruitment
mentoring
scholarshipcollaborative
social media
Strategies and best practices for
• Keeping diversity a priority• Maintaining effective
outreach, recruitment and retention during economic austerity• Competing for and
maintaining a robust diverse community of graduate scholars
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Keeping Diversity a Priority
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Be a part of the conversation; be a resource
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Establish diversity as a shared value
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Demonstrate Impact
Maintaining effective outreach, recruitment
and retention
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• Conferences vs. Fairs• Use your networks• National Name Exchange
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Outreach
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Conference vs. Fair
Flickr: dale_hameister
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Use Your Networks
Flickr: dale_hameister
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• Consortium of universities interested in increasing access of URMs to grad school• Average GPA: 3.6• Honors: 32 %• 177 apps to UW
• Work w/ depts to create competitive and creative packages
• Focused recruitment: PSD, open houses, GDRs
• Be realistic about fit
• Be accessible
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Compete &
Recruit
Photo: GO-MAP
Don’t underestim
ate importance
of “fit”
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Fit
Meet Sarah
Are you accessible? Are you listening?
Are you responsive?
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Meet Sarah
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“ “
Retention: Maintaining a robust, diverse
community of scholars
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• Funding• Networking• Professional development • Participation• Continuous communication• Identify & address hurdles
Identify & Address Hurdles
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•Students feel isolated after generals•Form writing groups
•Lack of funding•Dissertation fellowships, quarterly awards
•Survey student needs•Ex: PhD survey
So remember…
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• Follow up• Establish yourself [or office]
as the go-to • Don’t underestimate fit• Be where your students are• Work towards making
diversity a shared value 21
Top 5
Cynthia Morales, Asst. Director, [email protected]
Sophia Agtarap, Admin. Counselor, [email protected]
grad.washington.edu/gomap | [email protected] @uwgomap | facebook.com/uwgomap slideshare.com/uwgomap
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