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@moxywoman
@TheBiznauth
@BaileyParnell
Learning Outcomes and Theoretical Foundations1. Schlossberg’s Transition Theory (1981) &
Fisher’s Process of Transition model (2012)2. ‘Challenge and support’3. Recognize gaps in programming4. Best practices relating to graduating student
transition support5. Role of technology and social media
Agenda●Empathy●Transition Theories●#RoadFromRyerson Explained●The Future●Q&A
Let’s Remember
●Emotional knowledge●Empathy as a tool to connect
Schlossberg’s Transition Theory
Components of transition:1.Approaching change2.Taking stock3.Taking charge
Schlossberg’s Transition Theory
Types of transition:1.Anticipated2.Unanticipated3.Non-event
Schlossberg’s Transition Theory
Phases of transition1.Moving in2.Moving through3.Moving out
Schlossberg’s Transition Theory
4 S’s of Transition1.Situation2.Self3.Support4.Strategies
Fisher’s Transition Model
How do you support students with their transition into higher education at your institution?
How do we support students with their transition from student to alumni?
Why?
➔Experience➔Theory
Why? Alumni
➔ “No communication about what to expect after graduation.”
➔ “Didn’t know what alumni relations was really as a student.”
Students➔ “Faculties don’t promote Alumni Relations department.”➔ “Graduating students need to know what they can come
back for help with”➔ “Let grads know that there is a support system of alumni
and facilitate connection.”
What is #RoadFromRyerson?Not just a hashtag
●A connection●A conversation●A community
EventsCombined Forces
Student LifeAlumni RelationsCareer CentreCreative UnitAwards & Convocation
The Last Lecture
Alumni Expo
Other EventsGraduating Student Leader ReceptionNetworking ReceptionSpeaking Your LanguageNew Grad Job FairClassrooms to CareersConvocation
How We CollaboratedCreated a unified teamHeld regular stakeholder meetingsCreated a single brandSupported each otherProvided feedbackDebriefed to improve
Online CampaignTWITTER
● 1100+ Tweets 4000● 2.5 MIllion Impression
10.2M
BLOG● 352,371 Ad impressions ● 13,208 Page + Blog
Content Impressions
INSTAGRAM● 500+ posts 651
ANECDOTES● From 5● From others
Nothing about us without us.
TOP WORDSCONVOCATIONRYERSON STUDENTS GRADUATING CONGRATS ALUMNIEXPOTODAY CLASSCONGRATULATIONSLOOKINGGRADUATES
HASHTAGS#alumniexpo#ryerson #ryersonsa #trsmgrad #ruarts15 #newgradfair #lastlecture #classof2015 #ramily #lifeadvice #trsm
TWITTER● 2330+ Tweets● 6.1M Impressions
BLOG● 17.5K+ Reads
INSTAGRAM● 540+ posts
Trended locally and nationally
Online Campaign“After writing my last exams I was not sure what I wanted to do. I felt disappointed that I didn’t have my career together, and confused as to how all the hard work I had put into my career thus far could have possibly left me feeling as though I was starting from scratch.” - Danielle D’Costa
Online Campaign“To be honest, I feel like I’ve been a rollercoaster of emotions ever since I wrote my last final exam of undergrad last month. I go through a cycle of feelings every day.. excited, happy, relieved, and more recently really anxious and nervous.” - Sarah Joaquin
“As an international student, I am expected to have a backup plan, a place to go if I don’t stay in Canada, career prospects abroad and such. The scariest thing for me now is that I don’t. If I were to leave Canada, I would head to Pakistan, my country of citizenship and the place my parents were born and raised. Although Pakistan is my country of citizenship, I never lived there.” - Syed Mahmood
studentlife.ryerson.ca/roadfromryerson
1. Audition Students2. Launch Campaign & Introduce Students3. Produce Weekly Blogs4. Post Social Updates5. Encourage Discussion
How-To
Next Time?
Wins & OpportunitiesWinsIdentified & connected
with key stakeholdersCollaborationThe Last Lecture Uptake in HashtagInterest in BloggingSupervisors believed in us
OpportunitiesMore Lead TimeExpanding the
ConversationStaff Lead ConversationLast Lecture AssessmentNew digital campaign
Our To-Do List1.Identify Stakeholders2.Identify Existing Support3.Identify Gaps4.Identify Opportunities
Your To-Do List1.Engage with & use the
#RoadFromRyerson hashtag2.Brush up on transition theory3.Start the conversation in your
department
