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Nonprofits know all about community and community building – but what about online community? The Internet and Web 2.0 have allowed community to move online to connect, share and create change. In this session learn about the ways that online communities are different from and similar to offline communities. Gain an understanding of the unique characteristics of successful online communities including the sorts of management and communications methods that keep people engaged. Using the incredible story of Twestival, this workshop will explore what it takes to make an online community flourish.
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Building Online Communities
@SarahPrevette
Building Online Communities
@SarahPrevette
“Using the internet to instantly collaborate, share information, and have a conversation about ideas and causes they care about.”
Beth Kanterhttp://beth.typepad.com@Kanter
Spread Awareness
Engage Discussion
Inspire
Collaborate Engage Participation
Fundraise
STAND OUT
Who will identify?
Where are they online?
How can they experience your brand?
It’s less about the tools, more about the approach
@gapingvoid
EDUCATE &EMPOWER
ENABLE & EXPERIENCE
BE A CONDUIT FOR PEOPLE TO EVOKE CHANGE – BE A TOOL HELPING BUILD RELATIONSHIPS BETWEEN ALL PEOPLE ASSOCIATED WITH THE CAUSE
RT @ChangeEvnglst Strength of ur social network is proportional to the quality of content you feed to your network. Feed value to get value.
CONNECT
ENGAGE
NURTURE
Be Amazing
Be Amazing
BeAccessible
BeAccessible
BeAuthentic
BeAuthentic
Provide real
value
Provide real
value
Community GuidelinesCommunity Guidelines
Honest and
transparent
Honest and
transparent
Respond and
participate
Respond and
participate
Join the
CONVERSATION
