Signs

What is represented?

O

What is represented?

O Letter O

What is represented?

What is represented?

Apple logo

What is represented?

✚

What is represented?

✚ ✚Does the color influence the way that we may read the sign? What is the difference between cross and plus?

What is represented?

★

What is represented?

★★ ★★★★★★★★

Is there difference between •  a star •  red star •  more stars?

What is represented?

What is represented?

ζ

What is represented?

ζ Greek letter - zeta

What is represented?

What is represented?

Erich Salomon: Round table talks, 1930.

Who is the man at the photographies?

Jorge Luis Borges photographed by Erich Salomon

Signs•  Spread everywhere •  Produced and consumed in the context of particular society

•  Sources of signs – natural and conventional

•  Theory of signs - Semiotics

Task:�1. Copy the diagram in the workbook �2. Write an example for each box in the diagram �3. Your diagram should work.

Explain this:

Stop means Stop Apple means Apple Crown means Crown

Stop means Danger Apple means Healthy Crown means King

Hw

•  Visual interpretation of the image created in the diagram