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Social media for academic profile
Presentation delivered at the University of Glasgow14th June 2016
Professor Hazel Hall
http://hazelhall.orghttp://slideshare.net/hazelhall
@hazelh
Seminar themes
1. Established and new measures of academic impact
2. Consideration of the range of social media tools available to help promote your research and develop your academic profile
3. Recommendations on which tools to use for developing an online presence as a researcher
Established measures of academic impact
Bibliometric indicators measure “academic” impact of individuals’ output
Quantity and quality of publications Quantity and quality of citations to those publications Codified in citation databases
Peer-reviewed papers in international journals Keynotes and invited papers Peer-reviewed conference papers at international
conferences Peer-reviewed abstracts for papers at international
conferences
Unpublished conference papers Peer-reviewed papers for practitioner journals Practitioner/trade press articles Other presentations for external audiences:
international Other presentations for external audiences: UK
Research reports
Established measures of academic impact
Bibliometric indicators measure “academic” impact of individuals’ output
Quantity and quality of publications Quantity and quality of citations to those publications Codified in citation databases
http://jis.sagepub.com/reports/most-cited
Established measures of academic impact
Bibliometric indicators measure “academic” impact of individuals’ output
Quantity and quality of publications Quantity and quality of citations to those publications Codified in citation databases
Alternative impact measures
Altmetrics assess the impact of individual output using various criteria across a range of platforms
recommended by others praised by opinion leaders mentioned in social media etc.
downloaded acknowledged included in syllabi quoted in the press cited in policy documents
files.figshare.com/1067961/56_impacts_preprint_5_26_13.pdf
Center for the Study of Interdisciplinarity (CSID), University of North Texas (2011)
http://hazelhall.org/2013/07/14/altmetrics-achieving-and-measuring-success-in-communicating-research-in-the-digital-age/
Judgements of esteem rely on more than “mere” publication record.
Visibility is becoming increasingly important to building a personal profile and the reputational benefits that this brings:
Collaboration approaches Speaking invitations Committee service
Peer-reviewed papers in international journals Keynotes and invited papers Peer-reviewed conference papers at international
conferences Peer-reviewed abstracts for papers at international
conferences
Unpublished conference papers Peer-reviewed papers for practitioner journals Practitioner/trade press articles Other presentations for external audiences:
international Other presentations for external audiences: UK
Research reports
Impact
http://lisresearchcoalition.files.wordpress.com/2012/02/rilies1_report.pdf
Dissemination/engagement activities and impact: relationship
RiLIES project recommendations Ensure your project has high level support Include target research audience(s) in the
execution of the research Take into account target audience(s) preferences
for consuming research output Present output in a way that is accessible to the
target audience
http://lisresearchcoalition.files.wordpress.com/2012/02/rilies1_report.pdf
Dissemination/engagement activities and impact: relationship
RiLIES project recommendations Ensure your project has high level support Include target research audience(s) in the
execution of the research Take into account target audience(s) preferences
for consuming research output Present output in a way that is accessible to the
target audience
Much of this is about how the work is disseminated, in particular:
output format (content creation) accessibility (sharing)
- and this is where social media come in…
There are lots of places “to be”(Local profiles)CV services
e.g. LinkedInResource sharing sites
e.g. Flickr, Pinterest, SlideShare, SoundCloud, Vimeo, YouTube
ID services e.g. Orcid, ResearcherID
Profile services e.g. Academia.edu, Google Scholar,
ResearchGateBlogging and microblogging platforms
e.g. CoverItLive, Medium, Quora, The Conversation, Tumblr, Twitter WordPress
Impact measurement tools e.g. Klout
Collaboration sites e.g. Citeulike, Mendeley
Social networking sites e.g. Facebook, Lanyrd
So where should you be?For wide dissemination of publications
ID services (e.g. Orcid, ResearcherID) and research profile services (e.g. Academia.edu, Google Scholar, ResearchGate)
For wide dissemination of presentations Resource sharing sites (e.g. SlideShare, SoundCloud, Vimeo,
YouTube)
If you are interested in tracking your impact Impact measurement tools (e.g. Klout)
If you want to keep up to date/others updated Twitter
- and to provide a directory of it all About.me
So where should you be: essentials?
1. Your CV on LinkedIn ✓2. Your academic identity
registered on ID services (e.g. Orcid, ResearcherID) ✓
So where should you be: essentials?
1. Your CV on LinkedIn ✓2. Your academic identity
registered on ID services (e.g. Orcid, ResearcherID) ✓
3. Your publication track record on profile services (e.g. Academia.edu, Google Scholar, ResearchGate) ✓
So where should you be: essentials?
1. Your CV on LinkedIn ✓2. Your academic identity
registered on ID services (e.g. Orcid, ResearcherID) ✓
3. Your publication track record on profile services (e.g. Academia.edu, Google Scholar, ResearchGate) ✓
4. Links to the above from About.me ✓
Should you set up a personal blog?
1. Do you want/need a full “independent” online profile?2. Do you enjoy writing?3. Are you prepared to give up your free time to blog regularly?4. What will be your communications strategy?
What will you call your blog? What will it cover? How often will you post to it? How will you direct traffic to it?
Lyndsey Jenkins: lyndseyjenkins.org/ @LJenk2015
Frances Ryan: justaphd.com @cleverfrances
John Mowbray: johnmowbray.org @jmowb_napier
Iris Buunk: theknowledgeexplorer.org @irisbuunk
Leo Appleton: goodnessoflibraries.blogspot.co.uk/
@leoappleton
Alicja Pawluczuk: phdadventures.com/ @AlicjaPawluczuk
Blog alternatives
In-house news platform
Blog alternatives
In-house news platform Update function on LinkedIn Ad hoc blogging on Medium,
guest contributions to The Conversation
https://theconversation.com/mind-the-gender-gap-why-women-must-still-fight-for-equality-in-science-32923
https://medium.com/@write4research
http://blogs.lse.ac.uk/impactofsocialsciences
Contact Hazel Hall
http://hazelhall.orghttp://slideshare.net/hazelhall
@[email protected]+44 0131 455 2760
Social media for academic profile
Presentation delivered at the University of Glasgow14th June 2016
Professor Hazel Hall
http://hazelhall.orghttp://slideshare.net/hazelhall
@hazelh
