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Social Media Tools Managing Your Digital Identity

Social Media Tools

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Managing Your Digital Identify

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Page 1: Social Media Tools

Social Media ToolsManaging Your Digital Identity

Page 2: Social Media Tools

Social Media is all about PEOPLESocial Media is all about PEOPLE

Page 3: Social Media Tools

Do you own your own name?Do you own your own name?

Does Your Email Address look like one of these?

[email protected]

[email protected]

[email protected]

Page 4: Social Media Tools

Do you own your own home?Do you own your own home?

Do you have a website … with a real domain?

Can you update your website when YOU want?

Are you running website analytics?

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What’s your handle?What’s your handle?

Why Important?

Findability – most social media sites are being indexed – user names and user profiles are showing up.

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Your Professional Your Professional PersonalityPersonality

Where should you show off your professional personality?

A blog (your own or a group blog)Recommended: Wordpress.comTry “mini-blogging”: tumblr or posterous

Flickr [or Picasa]

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Your Professional ProfileYour Professional Profile

Where should you have a professional profile?

LinkedIn

Facebook

TwitterReally, Facebook? Maybe – use the “group friends” and privacy settings!

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Monitoring Your BuzzMonitoring Your Buzz

How do you find out what people are saying about you?Set up Google Alerts for your and your business nameSet up search feeds (RSS feeds)

Your name and business nameLinks to your websiteLinks to other profiles

Monitor these searches using tools like an RSS reader (e.g. Google Reader) or a personal homepage (e.g. MyYahoo, iGoogle, or NetVibes)

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CreditsCredits Kathy E Gill, @kegill, [email protected]

Creative Commons – share and share alike, non commercial attribution