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Managing Your Digital Identify
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Social Media ToolsManaging Your Digital Identity
Social Media is all about PEOPLESocial Media is all about PEOPLE
Do you own your own name?Do you own your own name?
Does Your Email Address look like one of these?
Do you own your own home?Do you own your own home?
Do you have a website … with a real domain?
Can you update your website when YOU want?
Are you running website analytics?
What’s your handle?What’s your handle?
Why Important?
Findability – most social media sites are being indexed – user names and user profiles are showing up.
Your Professional Your Professional PersonalityPersonality
Where should you show off your professional personality?
A blog (your own or a group blog)Recommended: Wordpress.comTry “mini-blogging”: tumblr or posterous
Flickr [or Picasa]
Your Professional ProfileYour Professional Profile
Where should you have a professional profile?
TwitterReally, Facebook? Maybe – use the “group friends” and privacy settings!
Monitoring Your BuzzMonitoring Your Buzz
How do you find out what people are saying about you?Set up Google Alerts for your and your business nameSet up search feeds (RSS feeds)
Your name and business nameLinks to your websiteLinks to other profiles
Monitor these searches using tools like an RSS reader (e.g. Google Reader) or a personal homepage (e.g. MyYahoo, iGoogle, or NetVibes)
CreditsCredits Kathy E Gill, @kegill, [email protected]
Creative Commons – share and share alike, non commercial attribution