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START NOW: CREATING YOUR ONLINE PROFESSIONAL IDENTITY LAURIE BRIDGES, OREGON STATE UNIVERSITY LIBRARIAN [email protected] SCHOLARS SYMPOSIUM, 2015

Start Now: Creating Your Online Professional Identity

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Page 1: Start Now: Creating Your Online Professional Identity

S TA RT N O W: C R E AT I N G YO U R O N L I N E P R O F E S S I O N AL I D E N T I T Y

LAURIE BRIDGES, OREGON STATE UNIVERSITY L [email protected] SYMPOSIUM, 2015

Page 2: Start Now: Creating Your Online Professional Identity

A BO U T M E• Librarian at OSU - Nine Years• Part of my job is writing and

research - about libraries, social media, mobile technology, teaching

• Master's Degrees from Oregon State University (that's why I moved here) and University of Washington.

• Bachelor's degree from University of Nebraska.

• Social media is information – As a librarian I’m interested in how people find, use, create, and share information.

Page 3: Start Now: Creating Your Online Professional Identity

BE G I N T O CR E AT E YO U R O NL I NE PR O F E S S I O NA L I D E N T I T Y

OB J E C T I VE TODAY:

Flickr: Sebastiaan ter Burg

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O N L I N E I DE N T I T Y

FAC EBO OKTWI TT ERL I NK ED IN

IN STAGRA MYO UT UBE

BLOGSP IN TEREST

F L IC KRGOOG L E+

AN Y ON L IN E F ORU MS /C OMM EN T S

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W H O W I L L LO O K ?

F UT URE EMP LOYERSF U TU RE C OW ORKERS

L A NDLORDS

Page 6: Start Now: Creating Your Online Professional Identity

W H AT M A K E S YO U YO U ?

Flickr: Sebastiaan ter Burg

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M A K E A L I S T /D RAW A P I C T U R E : W H AT M A K E S YO U YO U ?• Librarian, mama, married to an artist, child

of computer programmers.• I love to laugh. Really. Lots.• I can spend hours doing research for fun.• As a child I had a nickname, "Friend

Maker".• I want to wear jeans everyday. I like to be

casual.• Reader. Overthinker. Loyal. Creative.

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WH AT I S I T TH AT YO U WANT TO B E KNO W N FO R I N A PRO FESS I O NAL CO NTEXT?

Flickr images: Sebastiaan ter Burg

Page 9: Start Now: Creating Your Online Professional Identity

W H AT D O YO U WA N T T O B E K N O W N F O R I N A PR O FE SS I O N AL C O N T E XT ?

I want to be known for... being a creative and innovative librarian who truly cares for and works with students to help them achieve their goals (research, academic, or otherwise).

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C O M B I N E T H E TW O. . .

• What makes YOU you (the good stuff), and what you want to be known for should help guide the creation and maintenance of your online identity.

Flickr: Sebastiaan ter Burg

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WHAT YOU C AN DO WH I LE AT OSU :• Take and post pictures of you! Giving presentations,

helping friends, involved in community service, participating in group projects, traveling, tutoring, playing sports.

• Engage with the online community by sharing your opinions about what you read, write, and learn.

• Intentionally create web pages you want employers to find via LinkedIn, your own URL, a blog, or tumblr.

• Adjust and change your Facebook settings. Only make things "public" that will help you in the job market.

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N E XT ST E P

• Do an online audit

• Google & Bing

• Your name. Laurie Bridges, "Laurie Bridges" Laurie Bridges Oregon, etc.

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F I N A L T H OU G H T S

• What to do if you have a common name? Buy a url or join flavors.me and list it on your resume/application.

• Where do you want to be found? Github for programmers? Facebook? LinkedIn? You can choose, but remember YOU have the power to develop your identity and should take control of it.

• Walkthrough of LinkedIn (if time).

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V I E W YO U R L I N K E D I N PR O F I L E

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R E F E R E N C E S

• Julia Garrett, Building Your Personal Professional Brand, http://www.slideshare.net/jzgarnett/lis-cred-jgarnett2014

• All pictures in this presentation were taken by the wonderful photographer, found on Flickr, Sebastiaan ter Burg. https://www.flickr.com/photos/ter-burg

• William Arruda. Why college freshmen need to major in LinkedIn. Forbes. http://www.forbes.com/sites/williamarruda/2014/08/26/why-college-freshmen-need-to-major-in-linkedin/