A letter to you

Dear Career Center Professionals,

We’ve had many requests for a set of readymade slides that would show students how and why to use LinkedIn. In response, we have created this free PowerPoint presentation for you to use, alter, and distribute as you wish. Feel free to add slides, delete slides, put in different pictures, change the text, add your career center’s logo, change the colors – whatever would be useful for you. Additionally, we will be changing the content of this PowerPoint, and adding more content frequently according to your feedback. The most current version will always be at university.linkedin.com/careerservices.

We hope that this PowerPoint is helpful, and that providing it will free up some of your time so you can do more of what you love – helping your students succeed.

Sincerely, the team.

LinkedIn on Campus:How LinkedIn Can Help You

Agenda

1. LinkedIn 101 (LI in 10 min or less)

2. Developing a Great Student Profile

3. Networking on LinkedIn

4. How to find your dream job/internship on Linked In

5. Additional Resources/Resources Mentioned

1. LinkedIn 101

Version 1.07.2011

How LinkedIn Works

Your Friends’ Friends

Your Friends

Your Friends’ Friends’ Friends

Latin America3%

Other0%

North America61%

Europe24%

Asia8%

Africa1%

Middle East1%

Oceania2%

Who Uses LinkedIn?

100 million+ professionals Over 150 industries Executives from every

Fortune 500 firm

11 million+ recent college grads

37,000 college and university alumni groups

“It’s no longer enough to simply have a solid resume. Students now need a professional online presence.”

- Holly Paul, US Recruiting LeaderPricewaterhouseCoopers

1. Build a Professional Online Presence

2. Connect in a Meaningful Way with Alumni and Other “Warm” Contacts

2. How to create a great student profile

Live Demo of a LinkedIn Profile

The 5 Golden Rules of Student LinkedIn Profiles

1. Professional photo of student alone

2. Headline with area of study and/or career ambitions

3. Keyword-rich summary that includes type of positions student is seeking

4. Inclusion of volunteer activities, internships and extra curriculars

5. Recommendations from professors, advisors, internships

3. Networking on LinkedIn

BEFORE AFTER

Live Demo of LinkedIn Introduction

Live Demo of LinkedIn Group

4. How to find your dream job/internship on LinkedIn

Live Demo of LinkedIn Company Page

Explore Opportunities with Organizations that Don’t Recruit on Campus

www.linkedin.com/studentjobs

LinkedIn Benefits for Students

1. Build a professional online presence

2. Connect in a meaningful way with alumni and other “warm” contacts

3. Research companies and industries

4. Explore opportunities with organizations that don’t recruit on campus

5. Learn professional networking etiquette

“Where do I start?”

Do this now!

1. Go to Linkedin.com and sign up

2. Start connecting to people by importing your contacts

3. Start filling out your profile

5. Resources Mentioned

www.linkedin.com/studentjobs

http://learn.linkedin.com/

http://careerservices.linkedin.com

Questions?