Target Audience

• Aged 15-22• Targets both males and females• People who are interested in music artists with a specialisation in pop

and smaller independent artists

Attraction• Throughout my magazine, I have used house colours that aren’t definitely

associated with a single gender to make the magazine appeal to anyone who sees it without them thinking the magazine is not written for them. I used whites, light blues and blacks. While blue could be considered a masculine colour, it has historically been associated with both males and females making it appeal to both genders.

Front cover

• The front cover’s model image is lit well and large, meaning that it draws reader attention immediately. The models are roughly the same age as my target audience and maintain eye contact, meaning that the target audience are likely to be able to relate to the model image well. Buzzwords like ‘Exclusive’ in the top left hand corner draw attention to the stories at the top.

Contents page

• The page is divided in to categories, with competitions being listed under ‘Regulars’. Competitions invoke reader participation, and the phrase ‘win big’ is used to encourage young readers to view the article. Mail is also listed under regulars, which also encourages readers to participate and relate with the magazine.

Double page spread

• A pull quote is used at the top of the page to draw attention to the body of the article. It has the effect of making the reader want to read more of the article.

• The artist name is written in a large, bold font which will attract the attention of any reader flicking through the magazine.

• A drop capital is used at the start of the first paragraph to draw reader attention to the body text and encourage them to read it.

• Like on the front cover, a medium shot of the article subject is used. The shot maintains direct eye contact with the camera, which allows a reader to relate to the model directly.