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the science of designcreate your first logo
brands
What are the world’s top brands?
What makes a brand memorable?
unique
authentic
integrated
it’s the brain, stupid!
harmony
surprisepleasure
survival
harmony
test it!
Beauty: sponsored by science
test it!
surprise
More surprising logos
death in Europe death in Asia
The product of a time and place = culture
logo - go!
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