TWITTER IN THE PROMOTION OF

SCIENTIFIC RESEARCH

Francesca Romeo20.11.2014, EDUCAFE, METID – Politecnico di Milano

Introduction

What’s Twitter?

Social network born in 2006.

2014, active users 225 milions

Microblogging: web publishing of short text no more than 140 characters

Why Twitter for scientific research?

Scientific Research Twitter

Dissemination

Visibility

Credibility

Feedback collection

Wide diffusionOpen content

Twitter as interactive microphone: Announce and link to deepings

Twitter reminds to something to be explained in other contests

Immediate feedback

Examples

Galileo edithttps://twitter.com/galileoedit?lang=it

Oggi scienza)

https://twitter.com/OggiScienza?lang=it

How to promote scientific research

Appropriate user identity

Effective and «charming» messages

«Follower raid»

Use tools to find the best accounts and new followers

Use hashtags

Hashtag

A tag to map and find content. It works for specific topics

A help: Topsy.com

Accuracy

Clearness

Remarkable

Case history

#pdftribute a Story of Aaron Swartz