20
Confidential. Do not copy and/or distribute. All rights reserved. Confidential. Do not copy and/or distribute. All rights reserved. Current Schedule June 1- December 31, 2010

IGX Tour Deck

Embed Size (px)

DESCRIPTION

IGX - Interactive Game Experience: Tour information and background

Citation preview

Page 1: IGX Tour Deck

Confidential. Do not copy and/or distribute. All rights reserved.Confidential. Do not copy and/or distribute. All rights reserved.

Current ScheduleJune 1- December 31, 2010

Page 2: IGX Tour Deck

Confidential. Do not copy and/or distribute. All rights reserved.

Interactive Game Experience is a portable, interactive, dynamic video game environment that brings the multi-billion dollar in-home video game industry experience to fairs,

festivals, consumer shows and events nationwide.

– High Profile

– Turnkey Special Attraction– Accommodates up to 2,000

visitors per day…– IGX entertained over

750,000 patrons in 2009!

Interactive Game Experience Overview

Page 3: IGX Tour Deck

Confidential. Do not copy and/or distribute. All rights reserved.

Sample SetupInteractive Game Experience

Branding Opportunities

Page 4: IGX Tour Deck

Confidential. Do not copy and/or distribute. All rights reserved.

Sample SetupInteractive Game Experience

Appearance at Fairs and Festivals

Page 5: IGX Tour Deck

Confidential. Do not copy and/or distribute. All rights reserved.

Sample SetupInteractive Game Experience

New York Comic Convention

Page 6: IGX Tour Deck

Confidential. Do not copy and/or distribute. All rights reserved.

Where we are …Interactive Game Experience

IGX is a powerful marketing tool that delivers:

• In 2009 IGX was contracted

to appear at over 125 events:– County & State fairs– Festivals– Consumer Shows– Colleges– Corporate

• Sporting events including:– NCCA Final 4 Fanfest– The Indy 500– NASCAR– Professional Rodeo

• 750,000 IGX exhibit patrons • 7 touring units.

IGX’s all new truss unit at the Kentucky State Fair

Page 7: IGX Tour Deck

Confidential. Do not copy and/or distribute. All rights reserved.

Where we are …Interactive Game Experience

Seven National Touring Units!

Page 8: IGX Tour Deck

Confidential. Do not copy and/or distribute. All rights reserved.

IGX provides East & West coast distribution & marketing hubs to deliver convenient nationwide service.

Support

San Francisco

Each IGX hub is equipped with multiple units and experienced marketing teams.

IGX maximizes routing to utilize and minimize transport costs to meet specific national and international client needs.

New York

Nashville

Interactive Game Experience

Denver

Page 9: IGX Tour Deck

Confidential. Do not copy and/or distribute. All rights reserved.

IGX is proud to offer a portable, interactive, dynamic video game environment that adds a technological and popular edge to events.

IGX Tour elements

•Latest game hardware - including Nintendo Wii •& DS, Sony PlayStation 3, & Microsoft Xbox 360

•Featuring games for tournament play

•17 game ports and monitors

•Signage opportunities for local radio •and television station sponsors

•Video promos on various screens (:30’s)

•On-site IGX representative

•Service desk

Interactive Game Experience

Page 10: IGX Tour Deck

Confidential. Do not copy and/or distribute. All rights reserved.

IGX is a powerful marketing tool that delivers:

Interactive Game Experience IGX Tour elements

• Free play for patrons

• Target marketing appeal

• Video Game Tournaments

• Low cost special attraction that enhances every event

• Runs up to 12 hours/day!

• Incremental sponsorship & promotional opportunities

Page 11: IGX Tour Deck

Confidential. Do not copy and/or distribute. All rights reserved.

IGX data collection guestbook delivers measurable ROI:

Interactive Game Experience IGX Tour elements

• Touch screen user-friendly interface

• Customizable, branded interface

• Captures name, email, demographics

• Survey capabilities

• Data available in real-time (web-based) or end of event day

• Reports in csv or excel format

Page 12: IGX Tour Deck

Confidential. Do not copy and/or distribute. All rights reserved.

• All year long the benefits of the IGX tours for our various titles at events of all genres including colleges, fairs , conventions provided a fresh perspective about our game products on the road. We were more than elated with the results and look forward to 2009 with new titles includingTekken , Wii Ski 2 and more.         

In joon Hwang, Senior Product Manager, Namco Bandai

• The IGX State Fair and major events tour provided a niche opportunity to coincide with the release of our DECCA titles, with tangible results all summer long. The patron feedback was beneficial to our hands-on marketing campaign.

Mike Pepe. Marketing Manager, Hudson Entertainment

• The experiential tie-in with IGX tours and the release of our Emmy award winning movie, Andromeda Strain worked beyond our expectations. As a marketing tool.. the walk through environment and the flashpoint game added a new dimension to the marketing campaign

John Zamoiski, NMA Entertainment & Marketing

Interactive Game Experience Testimonials

Page 13: IGX Tour Deck

Interactive Game Experience

Fair & Festival Tour Schedule – 2010

Tour Locations

Confidential. Do not copy and/or distribute. All rights reserved.

* Bonus dates will be added at no cost

Events Dates City State AttendanceCelebrate South Riding Festival June 4-5 South Riding VA 25,000 Wall Eye Weekend Event June 11-13 Fon Du Lac WI 18,000 Croswell Agricultural Fair June 16-19 Croswell MI 67,000 San Joaquin County Fair June 16-21 Stockton CA 86,000 Bellville Strawberry Festival June 18-20 Bellville MI 44,000 Cantin Liberty Festival June 18-20 Cantin MI 57,000 Real Men Can Cook Festival June 19-21 Spartanburg SC 29,000 Marion County Fair June 21-26 Marion MI 52,000 Kiwanis Blue Ridge Area Fair June 22-26 Blue Ridge GA 49,000 Sonoma/Marin County Fair June 23-27 Petaluma CA 71,000 Oswego County Fair July 1-5 Sandy Creek NY 53,000 St. Joe County Fair July 2-10 South Bend IN 92,000 Tioga County Fari July 6-10 Tioga NY 21,000 Bridgeport Benedum Festival July 9-10 Bridgeport WV 22,000 Jefferson County Fair July 13-18 Watertown NY 42,000 US Kids Games Event July 14-17 Milwaukee WI 73,000 Lincoln County Fair July 15-19 Newport OR 31,000 Steuben County Fair July 17-21 Angola IN 34,000 Barry County Fair July 19-24 Hastings MI 41,000 Genessee County Fair July 20-24 Batavia NY 43,000 Funfest Kingsport Town Center Festival July 20-21 Kingsport TN 33,000 Yale Bologna Festival July 23-25 Yale MI 20,000 National Boy Scout Jamboree Event July 26-Aug 4 Shenandoah VA 43,000 Saginaw County Fair July 27-31 Chesaning MI 59,000 Crook County Fair July 28-31 Sundance WY 15,500 Weld County Fair July 28-Aug 1 Greeley CO 28,000 Washington County Fair July 29-Aug 2 Hillsboro OR 97,000 Cass County Fair Aug 2-7 Cassopolis MI 73,000

Page 14: IGX Tour Deck

Interactive Game Experience Tour Locations

* Bonus dates will be added at no cost

Fair & Festival Tour Schedule – 2010Events Dates City State AttendanceSweetwater County Fair Aug 3-7 Rock Springs WY 49,000 Garfield County Fair Aug 4-7 Rifle CO 39,000 Douglas County Fair Aug 4-8 Roseburg OR 91,000 Lancaster County Fair Aug 5-14 Lincoln NE 179,000 New Jersey State Fair Aug 5-15 Augusta NJ 320,000 Dunn County Fair Aug 5-8 Menomonie WI 61,000 Middle Park Fair & Rodeo Aug 5-8 Kremmling CO 28,000 Clark County Fair County Fair & Rodeo Aug 6-16 Ridgefield WA 244,000 Sand & Sage Roundup Aug 10-14 Lamar CO 61,000 Kalamazoo County Fair Aug 14-19 Kalamazoo MI 85,000 Midland County Fair Aug 15-21 Midland MI 150,000 Armada County Fair Aug 16-22 Armada MI 43,000 Kentucky State Fair Aug 19-29 Louisville KY 622,000 Sanilac County Fair Aug 22-29 Sandusky MI 61,000 Waupaca County Fair Aug 25-29 Weyauwega WI 47,000 Champlain Valley Fair Aug 28-Sept 6 Essex Junction VT 300,000 Colorado County Fair Sept 9-12 Colombus TX 41,000 Tule Lake/ Butte Valley Sept 9-12 Tulelake CA 55,000 West Texas State Fair Sept 10-18 Abilene TX 90,000 New Mexico State Fair Sept 10-27 Albuquerque NM 612,000 Kansas State Fair Sept 10-18 Hutchinson KS 351,000 Western Washington State fair Sept 10-27 Puyallup WA 1,200,000 Health Care Family Expo Sept11 2010 Pensacola FL 5,000 Middle Tenn State Univ. September 12, 2010 Murfreesboro TN 20,000 St. Joseph County Fair Sept 19-25 Centerville MI 146,000 North Georgia State Fair Sept 23-Oct 3 Marietta GA 127,000 Ft. Bend County Fair Sept 24-Oct 2 Rosenberg TX 93,000 Southern Fried Festival Sept 24-25 Colombia TN 31,000

Page 15: IGX Tour Deck

Interactive Game Experience Tour Locations

Fair & Festival Tour Schedule – 2010

* Bonus dates will be added at no cost

Events Dates City State AttendanceHillsdale County Fair Sept 25-Oct 2 Hillsdale MI 140,000 Taste of Rhode Island Oct 2-3 Newport RI 30,000 California International Air Show Oct 2-3 Salinas CA 80,000 Georgia National Fair Oct 7-17 Perry GA 416,000 Columbus County Fair Oct 12-17 Whiteville NC 78,000 Direct Marketing trade show Oct 10-12 Chicago IL 8,500 North Carolina State Fair Oct 14-24 Raleigh NC 878,000 Western Days festival Oct 15-17 Yorktown TX 33,000 Ski Fever & Snowboard Shows Oct 15-17 Seattle  WA 30,000 Middle Tenn State Univ. October 17, 2010 Murfreesboro TN 20,000 Ogeenchee Fair Oct 18-23 Statesboro GA 55,000 Calhoun County Fair Oct 20-24 Port Lavaca TX 22,000 Arizona Boy Scout Jamboree Oct 23 2010 Tempe AZ 7,500 Colombia County Fair Oct 29-Nov 6 Lake City FL 63,000 Bewi Wintersport Shows Nov 5-7 Denver CO 25,000 Ski Fever & Snowboard Shows Nov 5-7 Portland OR 30,000 Middle Tenn State Univ. November 7, 2010 Murfreesboro TN 20,000 Bewi Wintersport Shows Nov 11-14 Boston MA 25,000 Advanstar Motorcycle Shows Nov 11-14 Dallas TX 32,000 Bewi Wintersport Shows Nov 19-21 Minneapolis MN 25,000 Advanstar Motorcycle Shows Nov 19-21 San Mateo CA 32,000 Motortrend Auto Shows Nov 25–28 Phoenix AZ 35,000 Motortrend Auto Shows Nov 26–28 Las Vegas NV 35,000 Motortrend Auto Shows Nov 25–28 Orlando FL 35,000 Motortrend Auto Shows TBA Memphis TN 35,000 Advanstar Motorcycle Shows Dec 3-5 Long Beach CA 32,000 Advanstar Motorcycle Shows Dec 10-12 Seattle WA 32,000 Winter Wonderfest at the Navy Pier Dec 3-Jan 4, 2011 Chicago IL 930,000

Total attendance: 9,653,500

Page 16: IGX Tour Deck

Interactive Game Experience Tour Locations

School Date City State AttendanceSUNY-Plattsburgh August 20, 2010 Plattsburgh NY 2000-2500Ithaca College August 21, 2010 Ithaca NY 2000-2500Middle Tenn State University September 12, 2010 Murfreesboro TN 2000-2500SUNY, Binghamton August 22, 2010 Binghamton NY 2000-2500Elmira College August 24, 2010 Elmira NY 1200-1500Schenectady Community College August 25, 2010 Schenectady NY 1200-1500Syracuse University August 27, 2010 Syracuse NY 2000-2500SUNY, Buffalo August 28, 2010 Buffalo NY 2000-2500Monroe Community College August 29, 2010 Rochester NY 2000-2500University of Rochester August 30, 2010 Rochester NY 2000-2500Appalachian State University September 3, 2010 Boone NC 2000-2500Davidson College September 4, 2010 Davidson NC 2000-2500North Carolina State University September 5, 2010 Raleigh NC 2000-2500Salem College September 7, 2010 Winston-Salem NC 1200-1500University of North Carolina September 8, 2010 Chapel Hill NC 1200-1500Wake Forest University September 10, 2010 Winston-Salem NC 2000-2500North Carolina A&T State University September 11, 2010 Greensboro NC 2000-2500Guilford College September 12, 2010 Greensboro NC 2000-2500Auburn University September 14, 2010 Auburn AL 1200-1500University of Alabama September 15, 2010 Tuscaloosa AL 1200-1500Samford University September 18, 2010 Birmingham AL 2000-2500Alabama State University September 19, 2010 Montgomery AL 2000-2500University North Florida September 21, 2010 Jacksonville FL 1200-1500University Florida September 22, 2010 Gainsville FL 1200-1500Florida Atlantic University September 25, 2010 Boca Raton FL 2000-2500Florida A&M University September 26, 2010 Tallahassee FL 2000-2500University Central Florida September 28, 2010 Orlando FL 1200-1500Florida Southern College September 29, 2010 Lakeland FL 1200-1500University Central Florida September 30, 2010 Orlando FL 1200-1500Embry Riddle October 2, 2010 Daytona Beach FL 2000-2500Daytona State College October 3, 2010 Daytona Beach FL 2000-2500Bethune-Cookman October 5, 2010 Daytona Beach FL 1200-1500Middle Tenn State University October 17, 2010 Murfreesboro TN 2000-2500Middle Tenn State University November 7, 2010 Murfreesboro TN 2000-2500

Army National Guard - National College Tour

Page 17: IGX Tour Deck

Interactive Game Experience

Holiday Mall Tour – Oct - Dec 2010

Tour Locations

Mall Dates Market StateGame stop

DMA Rank

Bridgewater Commons Oct 5,6, 2010 New York NJ X 1Coronado Center Oct 5,6, 2010 Albuquerque NM X 44

Chula Vista Center Oct 8,9,10 2010 San Diego CA X 27Shoppes at Buckland Hills Oct 8,9,10 2010 Hartford - New Haven CT X 29

Galleria at Tyler Oct 12,13, 2010 Los Angeles CA X 2Neshaminy Mall Oct 12,13, 2010 Philadelphia PA X 4Eastridge (CA) Oct 15-17 2010 San Francisco CA X 6

Mondawmin Mall Oct 15-17 2010 Baltimore MD X 24Lynnhaven Mall Oct 19,20 2010 Norfolk - Portsmouth VA X 42

The Streets at Southpoint Oct 22-24, 2010 Raleigh - Durham NC X 28Bellis Fair Mall Oct 22-24, 2010 Seattle - Tacoma WA X 14Carolina Place Oct 26,27, 2010 Charlotte NC X 25

Riverchase Galleria Oct 29-31, 2010 Birmingham AL X 40Foothills Mall Oct 29-31, 2010 Denver CO X 18

Mall St. Matthews Nov 2,3, 2010 Louisville KY X 48Oviedo Marketplace Nov 5-7, 2010 Orlando FL X 19

Kenwood Towne Centre Nov 5-7, 2010 Cincinnati OH X 33Southland Center (MI) Nov 9,10, 2010 Detroit MI X 11Pembroke Lakes Mall Nov 9,10, 2010 Miami - Ft. Lauderdale FL X 16

Crossroads Center (MN) Nov 12-14, 2010 Minneapolis MN X 15Mayfair Mall Nov 16,17, 2010 Milwaukee WI X 34Sooner Mall Nov 16,17, 2010 Oklahoma City OK X 45

The Parks at Arlington Nov 19-21, 2010 Dallas - Ft. Worth TX X 5Baybrook Mall Nov 23,24, 2010 Houston TX X 10

North Star Nov 26-28, 2010 San Antonio TX X 37Winter Wonderfest at Navy Pier Dec 3-Jan 4, 2011 Chicago IL 3

Page 18: IGX Tour Deck

Interactive Game Experience

Navy Pier Chicago Tour Package

Winter WonderFest at Chicago’s Navy Pier• Six week exhibit at nation’s single largest holiday event

• Runs December 3, 2010 – January 2, 2011

• Open every day – 930,000 attendance

• 2.3 million event impressions

Tour Locations

Located on Lake Michigan, just East of Chicago's downtown area, Navy Pier has been a Chicago landmark

since it first opened in 1916. Originally designed as both a shipping and recreational facility, the Pier also served as a

military training site during two world wars, a venue for concerts and exhibitions, and the temporary home for a

once-fledgling University of Illinois' Chicago campus. Navy Pier now showcases a unique collection of restaurants and shops in addition to unequaled recreational and exhibition

facilities - in a setting like no other.

Page 19: IGX Tour Deck

Tour Packages include:

1. One dedicated 42” Flat panel screen per tour.

2. One 19” or 26” flat panel screen per tour.

3. For all tours – one 3’ x 8’ banner and one 5’ scroll-up banner.

4. Daily distribution of free giveaway items and collateral.

5. Weekly photo documentation of each event.

6. Post event utilization of electronic guestbook database collection system for contest registration and email/name collection.

7. Public relations lead generation for each event.

8. New dates added during tour are bonused at no additional cost

9. Print and absorb creative costs for banners.

Package PlansInteractive Game Experience

Page 20: IGX Tour Deck

Confidential. Do not copy and/or distribute. All rights reserved.

Lloyd BlasenIGX - Interactive Game Experience

11 West 25 St. 9 FLNew York, NY 10010917 832-9630 (office)

917 685-7342 (mobile)[email protected]

Michael SawickyPresident

IGX - Interactive Game Experience921 Transport Way, #10

Petaluma, CA 94954707 225-2423

[email protected]

Interactive Game Experience Contact