Palma Hope – The Artist

Pitch

Good afternoon ladies and gentlemen, we are here today to present to you a new and upcoming soul-pop artist called Palma

Hope.

The Artist:

Palma Hope is a young woman who fits into the pop genre and sub genre of soul. She has a unique

style, but her songs are relatable and appeal to audiences of both genders and all ages. She is

hoping to get her first song ‘30 minute love affair’ released on a mainstream record label.

Target Audience:

Our target audience is 16-30 year olds, however we feel that this Palma Hope could be relatable to all

ages. Our particular target audience is 16-30 as we feel that they would have similar issues and feelings

and could also see Palma Hope as a role model to aspire to be.

Style:

Her style, as mentioned earlier, is unique and almost innocent. She has decided on this image as, unlike artists such as Beyoncé or Rihanna who are oftensexualised in their music videos and the press, we

would like Palma Hope to appeal to all audiences sothat our target audience can associate with her.

Thank you for listening to our pitch today ladies and gentlemen,

do you have any questions?

Dragons:

“Yes, will this artist be supporting or subverting the stereo type that audiences have of soul-pop artists?”

Palma Hope is a singer-songwriter who already has her own unique style that we feel subverts the idea of artists in this genre. She has decided to not change her look, as she would like to be individual and stand out, especially as she is a new artist that

not many people have heard of.

Dragons:

“We have no more questions, thank you for taking the time to present your pitch to us and we very much look forward to hearing music from Palma

Hope in the future.”