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About the Plaza Located in the emergent city of Lynwood, California, and only 14 miles south of downtown Los Angeles, Plaza Mexico encompasses the quadrant bounded by Imperial Highway, Long Beach Boulevard, State Street and the 105 freeway. It is a unique 650,000 square feet of retail, food, dining, and office space blended together to create a cultural wonderland of shopping, dining, and entertainment. The exterior spaces offer outdoor diversion, sitting areas, fountains, and kiosks. Plaza Mexico is a highly successful resulting shopping and multi-purpose artistic center.
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Advertising & Assets Package 2013
Table of Contents
About Plaza Mexico Opportunities at Plaza Mexico Tenant Information Advertising & Sponsorship Elements
Monument Tower/Traffic Data Social Media
Visually stunning and culturally relevant shopping center Integral part of development and
advancement of stakeholders in community for +20 years
Center for numerous events and promotional activities Excellent location for direct interaction with influential
market segment
Advertising Elements
Activation areas Promotional booths Table tents Flyers
website) Led / marquis / digital display board Table tops @ food court Stickers and doors
Street team access to flyer/promote Brochure/Catalog mentions at events
Cross promotional opportunities Floor decals / graphics and
wallscapes Elevator branding On-site DJ mentions Escalator banners Mall kiosks Flag pole banners Social media (fb, twitter & pm
E-blasts to subscribers Posters around Plaza (key/ideal
locations) Filming location Concerts Autograph signings/press
conferences Walk of fame Text campaigns
Plaza Mexico Monument Tower
Banner Ads
Directory Advertising
Palm Tree Advertising
Banner Ad Package
Twenty (20) Parking Flag Pole Banners (5’H x 2.5’W)
Two (2) Elevator Door Clings (7’H x 3.5’W)
Ten (10) Entrance Pole Banners (5’H x 2.5’W)
Two (2) Banners (4’H x 10’W)
(2) Signs
Table Top Branding
• Tables inside Food Court: • 11 squared tables 2’ x 2’ • 26 round tables 2’ x 42” with a
43” diameter
• Tables outside the Food Court: • 39 squared tables 3’ x 3’
Advertising Information Benefits include, but are not limited to:
Direct 2 Consumer experience (5-10k attendance) Banner Advertising Directory Advertising Table Top Branding LED Tower Advertising Booth/activation area Social media/online promotion On-site promotion Stage presence Press releases Print advertisements Media exposure
This is an opportunity for Mobile-Mex Media Group to become an integral part of Plaza Mexico, the Hispanic community, and the Plaza Mexico network. It is an opportunity for Mobile-Mex Media Group to gain brand awareness, cliental, and customer loyalty. Plaza Mexico is a key access point to the Hispanic market and it offers direct business to consumer marketing.
For Additional Information Please Contact:
Jesse Hernandez Angelica Mendez Marketing Department
(310) 341-6731
