Presentation

Film Education Presentation

Ed Bray

Sunday, 16 December 12

The Brief And My Response

• The brief states I need to make positive posters

• My campaign needs to:• Encourage young people to respect the

UK film, TV and video industry.• Encourage young people to make the

right decision.


Research Into Past Campaigns

Downloading pirated films is stealing, its just as serious as stealing a dvd from in the shop, Stealing a t.v, a car!

Its very clear what the point is. A very strong message gets put across to you. How its filmed its like you are being watched from CCTV or that you are in first person on a thief which makes it feel real and like you are doing wrong.

Its a very negative advert. Its a bit over the top, saying its just as bad to steal a dvd as it is to steal a car, Its a bit to over the top that you don't take it seriously.

Getting knock off films is making you look bad, that your a cheep person who looks bad.

It has a strong message and associates people who get pirate DVDs with a type person you don’t want to be. Everyone is looking down at you. Embarrassing you for downloading a film.

Its not very serious, its more of a joke, people wont take it seriously and wont care.

Without us they can’t make the movies, by buying them we make it possible for them to make the movies

Its a positive advert, its a nice change and makes you look at piracy in a different way, They are saying thank you for making it possible to make the films and that they couldn't do it with out us.

Its a little bit confusing at the start and take a little while to get to the point.

Recording music at home from the radio is killing the sales in music,Every time you make a copy of music, you are killing the music industry.

Its clear,its bringing up the idea of death, that you’re killing the music industry.The poster is eye catching, very bold and blunt to the point.

The point that it represents death that each time you record a song, you kill the music industry, its too over the top.People are mocking it, There are lots of parody versions.Because its just a poster, it limits to where it can be shown.


My ScheduleMonday Tuesday Wednesday Thursday Friday

Week 1 Read the briefResponse to brief

Researchwhat is copyright

Homework

Week 2 Researchother postersThe clients

Researchmake Questioner

Research:qualitative researchquantitive research

Week 3 Thumbnail sketches design poster rough draft

Week 4 final draft Planning preparation for presentation

Make presentation for pitch

Week 5 Pitch:9.45

peer feedback

Week 6 improve designs improve designspeer feedback

Where will i see my posters

Week 7 Improve designs finish and tidy everything up

Deadline


My Research

• For my research I have made a questionnaire.

• Here is the link for it:• http://www.surveymonkey.com• /s/JXW7TRT


http://www.surveymonkey.com/s/JXW7TRT




Research

• I am going to put my results from my questionnaire in pie charts like this one:


Research into the client


Research into the client


Research into other posters/design/campaigns


Research into equipment needed

• Laptop• Programs - photoshop, illustrator,

pages, keynote


Drafts And Initial Work


James Bond Draft


Mr Bean Draft


Feedback - Mr Bean

• Great image, maybe add a background so it stands out, like a dark green or blue.

• I like how its in Opies style, and its Mr Bean so people will be drawn to it, but does need a background of some sort.

• I like how the font fits with the character and illustration, and it’s Mr Bean so it’s a famous face!


Feedback - James Bond

• Its really clever typography, love it• I like how the title of the bond film goes

with the “fall”. It’s really catchy.• I like that it’s really clever with the title

and how it flows with the lines and the slogan, it also has a really good design and looks really good.


Blue Or Green?


Black or White?


Further Work On My Final Design


Further Work On My Final Design


My Final Design


My Final Design


Mock up of where i envisage the posters to be

• Social network sites• On TV/films• On the side of a bus• On advert boards at train/bus stations• In schools/colleges• In libraries


Mock up of where i envisage the posters to be


Thank you

If you have any questions, please ask them!


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