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How can companies help their people thinking freely without fear? Make the process enjoyable and rigourous? How can they make such thinking productive, solve problems, get new ideas and get the results they want?Creative Block Busting© perhaps provide an answer.
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“Why should serious work be boring?”A quick introduction to Creative Block Busting C
product / serv ice and providing inputs for Creative Block Busting is more than brainstorming. It communication strategy development.focuses on solving an issue in an enjoyable, non-
threatening manner. It is like a software for the mind. You can apply it to any
issue in any function. A Creative Block Busting workshop is successful, only if it delivers results. Therefore, the whole process is tailored to arrive at fresh, yet actionable ideas.
Clients use Creative Block Busting for helping their people to acquire creative thinking skills. They also use it for generating new product d e v e l o p m e n t i d e a s , s o l v i n g business/marketing problems, arriving at unique differentiation ideas for
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A quick introduction to Creative Block Busting
CreativeBlock Busting
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It is a different kind of brainstorming. It is business We therefore spend considerable time before the focused and result oriented. It starts with the premise workshop, to understand client's needs and what must that everyone is creative but most lack the opportunity
the Creative Block Busting Workshop deliver. This to express their creativity.will provide inputs for designing the workshop in a
All Creative Block Busting Workshops are not the relevant way.same. It is critical to plan every workshop meticulously, to get the results that clients desire.
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Creative Block Busting -What it is
Different kind of brain stormingBusiness focusedResults oriented
What it is
Creative Block Busting
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Creative Block Busting thaws even the most stubborn minds, frozen in habitual ways of thinking. It launches the most effective and enjoyable offensive on“That's the way we do things here!” kind of thinking. It shows how to challenge assumptions and get out of logic traps.
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Clears cobwebs of the mindBreaks Habitual thinkingEncourages fresh bold thinking
What it does
Creative Block Busting
Creative Block Busting - What it does C
Creative ClimateKey playersWell defined taskThinking techniques that stretch mindsRobust sorting/selection processSmart Solution developmentPresentation to get buy in
The process is where the magic is, but what makes it so are the seven ingredients. Let us look at each ingredient.
How/process
Creative Block Busting
Creative Block Busting - Process ingredientsC
How to create a creative/innovative climate in the and laughter. There are toys, games and quizzes and workplace is a question that bothers many managers. yes, even small prizes and gifts, that help.You may get a few cues from what we do.
Most importantly everyone feels respected and valued The climate at the workshops are stimulating, playful, because their ideas are respected and valued.engaging and encouraging. It is sprinkled with humour
EncouragingSafe/non judgmentalPlayfulStimulating
Creative climate
Creative Block Busting
Creative Block Busting - Creative ClimateC
The three key players in Creative Block Busting are: The client, the facilitator and most importantly the advisors/participants.
It is this partnership amongst the three that makes Creative Block Busting most powerful and effective.
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Creative Block Busting
KnowledgeableFull of ideasPassionatePossibility thinking
Manages ProcessManages TimeManages ClimateHelps deliver output
Key Players
Client (internal) Defines Challenge
Facilitator
Advisors/participants
Creative Block Busting - Key playersC
The first step is to arrive at a well-defined challenge statement. A challenge statement is not the same as an ambitious goal.
The challenge statement is the foundation of a good Creative Block Busting workshop. The client and the facilitator work together to define this sharply.
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By clientSharpBusiness focus
Well defined task
Creative Block Busting
Creative Block Busting - Well defined challengeC
You can't get fresh thinking just by wishing for it. If you want a different crop, you have to sow different seeds. To help people think differently, we provide a variety of different stimuli that ignite imagination, unlock the mind, broaden perspectives and open new possibilities. This is most crucial to break out of habitual thinking.
It is insane to expect that the same old people, thinking in the same old way will come out with break-through ideas.
Ignite Imagination
Stretch thinking
Bring new perspectiveTechniques
Creative Block Busting
Creative Block Busting - TechniquesC
Robust processSorting old/newSelect, not rejectSee valueQuick winLong-term
Sorting/Selection
The tragedy of most brainstorming sessions is when people settle for mediocrity while selecting ideas, because of discomfort with new thinking.
Creative Block Busting rejects 'rejection' as a means to focusing on good ideas. It advocates a robust sorting and selection process and encourages taking risks. The challenge is to convert the new idea into a practical solution.
Creative Block Busting
Creative Block Busting - Sorting/SelectionC
Building a new idea into a practical new solution requires focus, discipline and creativity. Above all it requires sound process steps.
That is what Creative Block Busting offers.CCCCCCCCCCCCCCCCC
Build on new ideasAdd more powerTackle practical concernsValidation
Solution
Creative Block Busting
Creative Block Busting - Solution DevelopmentC
Most people are frustrated because their new ideas are not accepted by 'the powers that be'. The fault lies with them and not the decision makers, because people do not articulate their ideas in a persuasive way, to seek support, and sponsorship.
This is a critical step in the Creative Block Busting process.CCCCCCCCCCCCCCCCC
Business FocusSimpleClearPersuasiveSeeking decisions
Presentation
Creative Block Busting
Creative Block Busting - PresentationC
WhatWhyWhoWhen
Why is it that things do not get done, even though every one has agreed that it is a good idea?Research has shown that the culprit is ambiguity. No body knows what to do, who will do it and when. Creative Block Busting uses a convergent process to bring closure with a clear action plan.
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Next steps
Creative Block Busting
Creative Block Busting - Next StepsC
Creative Block Busting - Online levels of interactivity and participation can lead to more It is not necessary to go off-site every time you want fresh engaged learners.ideas or new perspectives. It is now possible to get together
as a team online, draw on each other's expertise and On the spot quizzes and feedback sessions will ensure that experience. the session remains on track
A focused, facilitated online session can yield excellent results. What is more, you could now get experts from wherever in the world they are.
A series of short, well-planned sessions can raise productivity in a way that makes tremendous business sense.
We can achieve a clear shift from training to learning in an online environment. Higher
Through VOIPThrough video
Through presentations
Through chats
Shorter sessions
Training
Problem Solving Workshops
No travel
Participate from where you areFacilitated
FocusedFrom anywhere in the worldNo hotel/
conference costs
More flexibilityUpto 15 people at a time
Creative Block Busting
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We have had opportunities to conduct Creative Block Busting workshops across functions to address a variety of issues.
Stopping attrition
Brand Clarity
Improving buy-in for ideas
Single sourcing strategy
Mission impossible
Rejuvenating a tired brand
Developing new customer value propositions
Generating new business leads
Talent retention
Diagnostic tool kit for demonstration
Insight to ideas
improving quality of campus recruitment
Developing new packaging ideas
Developing new product ideas
Developing ideas for differentiation
Developing new service ideas
Creative BlockBusting
Assignments
Creative Block Busting - AssignmentsC
Contact
R. Sridhar
Innovation Coach
IDEAS-RS
57 Bharat Tirtha CHS
Sion Trombay Road,
Mumbai 400071, Maharashtra
India
Mobile: +919820183752
Tel:+9122 25209313
Email:[email protected]
URL: www.ideasrs.com
Blog: www.ideasrs.com/blogzrs
"Why should serious work be boring?" Creative Block Busting© Workshop© 2009 IDEAS-RS. All rights reserved. No part of this publication may be
reproduced , stored, in a retrieval system, or transmitted in any form or by any means, electronic, mechanical, photocopying, recording, or otherwise,
without prior written permission of IDEAS-RS.