Case Study: Audit Scotland

Background: Audit Scotland are a medium sized company with 250 employees spread across Scotland. They were looking for a way to actively engage their employees in their ambitious carbon management plan.

They used the theme of New Year’s Resolutions to encourage staff to pledge to do simple actions.

What we did: We set up a ‘Simple’ campaign where staff chose from a list of actions and made their pledges. Carbon savings from each action were immediately measured and their pledges shared publicly on the page.

Throughout the month of January, employees pledged to do actions like running into work, driving smarter or using less plastic.

     The    Results

Through January, 131 pledges were made by 56 employees – that’s 22% of their workforce. 68% of actions were confirmed to have been successfully completed over the two months. Here’s

some of what they achieved together:

Everests worth of stairs climbed by people doing Step Up

3½ chocolate bars

not eaten by people doing Do Diet

348 225 is how long people doing Lights Off switched their lights off for, together.

days

     The    Results

Together, their actions led to a confirmed saving of 1,976 kgCO2. 60% of successful Doers plan to continue their new habits in the long term, resulting in 9 tCO2 being saved per year.

That’s the same amount of carbon as emitted by 21 flights from Glasgow to New York.

It is a hard pledge to put into action, especially when either my husband or I are away with work. But I'm really pleased in how we have done I have learnt a lot about the best way of using up the leftovers. Anon, Eat Up

It was liberating to be able to give up Candy Crush finally. Adeeming – Game Off

Turning into my dad - shouting ‘”switch that light off’” all the time!!! Cat Flint, Lights Off

What people were saying  

I feel both the physical and mental benefit of doing my bit. Akerr, Step Up

     What did people say?

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