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Masthead-Bold, white, stands out against the background.Recognisable serif font used throughout all the magazines.
Sell lines-Far left and right, don’t obscure the main image but still draw attention by being a matching colour to the masthead.
Main image- bright, eye catching
Barcode-bottom right, small, out the way, doesn’t distract audience’s attention
Question aimed at audience, forms personal relationship and makes them want to read the magazine to find the answer
Colour theme of red and white keeps it simple, doesn’t overload the audience
‘WIN’ in capitals and bold attracts audience attention and entices them, gives them the idea they’re getting something back from the magazine
Website address in top corner to inform audience that the magazine is available in multiple forms, whichever best suits them, doesn’t distract from main sell lines
Lippmann’s theory of stereotypes: “Devon=countryside”Rural stereotype portrayed in the front cover being a farmyard scenario with a farm animal as the main image
Main image- bright, eye catching
Barcode-bottom right, small, out the way, doesn’t distract audience’s attention
Website address in top corner to inform audience that the magazine is available in multiple forms, whichever best suits them, doesn’t distract from main sell lines
Masthead-Bold, white, stands out against the background.Recognisable serif font used throughout all the magazines.
Lippmann’s theory of stereotypes: “Kent=rural, manor houses/castles”Rural stereotype portrayed in the front cover, main image being a castle, implies middle class.
Colour theme of yellow, blue and white, keeps it simple, doesn’t overload the audience
Castles = heritageStereotypically attract an older audience to visit them, hence an older audience for the magazine
Barcode-bottom right, small, out the way, doesn’t distract audience’s attention
Website address in top corner to inform audience that the magazine is available in multiple forms, whichever best suits them, doesn’t distract from main sell lines
Masthead-Bold, white, stands out against the background.Recognisable serif font used throughout all the magazines.
Main image- bright, eye catching
Lippmann’s theory of stereotypes: “Yorkshire=countryside/rural”Main image at the coast, not a person or building in site
Colour theme of blue and white keeps it simple, doesn’t overload the audience
‘YOUR’forms personal relationship and makes them want to read the magazine
Masthead-Bold, white, stands out against the background.Recognisable non serif font used throughout all the copies of the magazines.
Main image- bright, eye catching
Lippmann’s theory of stereotypes: “Canterbury=rural”Rural stereotype portrayed in the front cover being a farm animal as the main image
Colour theme of white and blue, keeps it simple, doesn’t overload the audience
Sell lines-Far left, right and bottom, don’t obscure the main image but still draw attention by being a matching colour to the masthead.
Website address in top corner to inform audience that the magazine is available in multiple forms, whichever best suits them, doesn’t distract from main sell lines
Main image- bright, eye catching, very pretty
Kilbourne’s representation theory-Model with perfect skin and edited to look incredible
‘FREE EVENTS’ in capitals and bold attracts audience attention and entices them, gives them the idea they’re getting something back from the magazine
Colour theme of red, black and white keeps it simple, doesn’t overload the audience
Barcode-bottom right, small, out the way, doesn’t distract audience’s attention
‘YOUR’forms personal relationship and makes them want to read the magazine
Sell lines-Far left and right, don’t obscure the main image but still draw attention by being a matching colour to the masthead.
Masthead-Bold, white, stands out against the background.Recognisable non serif font used throughout all the magazines.
Main image- bright, eye catching
Kilbourne’s representation theory-female with perfect skin and edited to look incredible
Colour theme of red, yellow and white keeps it simple, doesn’t overload the audience
Question aimed at audience, forms personal relationship and makes them want to read the magazine to find the answer
Sell lines-Far left and right, don’t obscure the main image but still draw attention by being a matching colour to the masthead.
Model looks like a young adult, attracts younger audience as they feel familiar with her due to being similar ages
Website address in top corner to inform audience that the magazine is available in multiple forms, whichever best suits them, doesn’t distract from main sell lines Masthead-
Bold, white, stands out against the background.Recognisable serif font used throughout all the magazines.
Main image- bright, eye catching
Kilbourne’s representation theory-female with perfect skin and edited to look incredible
Colour theme of grey and white keeps it simple, doesn’t overload the audience
Sell lines-Far left and right, don’t obscure the main image but still draw attention by being a matching colour to the masthead.
Model – popular singer, has a fan base consisting of young adultsHelps attract a younger audience
Codes and conventions
-Simple colour schemes, consisting of two or three colours only-main image = bright, eye catching-Lippmann’s theory = stereotypes relating to the area the magazine is for-Kilbourne’s representation theory =female with perfect skin and edited to look incredible-Sell lines = far left and right, don’t obscure the main image but still draw attention by being a matching colour to the masthead.-Barcode-bottom right, small, out the way, doesn’t distract audience’s attentionBarcode-bottom right, small, out the way, doesn’t distract audience’s attention-Offering things for the audience eg ‘WIN’ or ‘FREE’-Website address in top corner to inform audience that the magazine is available in multiple forms, whichever best suits them, doesn’t distract from main sell lines
I plan to use all these codes and conventions in my magazine as they seem to work well throughout the ones I looked at. Although my cover won’t be a rural country side scene like a few of them, it’ll instead be to attract a younger audience, so most likely having a person on the front cover than a place.