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FOOD
RETAILING
Get rea
dy to a
ctiva
te yo
ur tas
te buds
becau
se th
ings are
going to
get rea
l CHEE
SY!
WE’RE IN
DIANS.
LET’S FA
CE IT,
WE’RE
“FOODIES”
1 COUNTRY29 STATES
1.2 BILLION PEOPLE.
(YES! BILLLLLLLION)
AND EVERYBODY
NEEDS TO EAT.
LET
US
LEAR
N W
HY
IND
IA IS
TH
E 2N
D L
ARG
EST
PRO
DU
CER
OF
FOO
D IN
TH
E W
ORL
D.
• India is the world's second largest
producer of food • Food and grocery retail
in India exceeds US$ 294 billion
representing 16% of India’s GDP.
• Food retail comprises of 89% of unorganized
& 11% of organized market
11%
DRIVERS OF FOOD
RETAILING IN INDIA
•Infra
structu
re dev
elopmen
t
•Multi
chan
nel mark
eting
•Ea
sy cr
edit a
vaila
bility
SUPPL
Y
CHAIN
DEMAND SIDE
• Increasing urbanizat ion • increasing d isposable income • ra is ing middle c lass populat ion • increasing youngsters • increasing working women • health consciousness • consumer awareness & changing
preferences • increasing travelers • internet penetrat ion etc.
VARIOUS FOOD RETAIL
FORMATS ININDIA
GOURMET STORES
Gourmet food is nicer or more unusual or
sophisticated than ordinary food, and is often
more expensive.
DEPARTMENTAL STORES
Large retail establishment with an extensive
assortment in variety and range of goods, organized into separate departments. All departments are housed
under the same roof to facilitate buying, customer
service merchandising, and control.
A discount store is a retail store which sells products at prices lower than the typical market
value.
DISCOUNT STORES
HYPERMARKET
A Hypermarket is a very large self-
service store with a wide range of goods and a large car park,
typically situated outside a town.
KIRANA STORESKirana is
a small, usually family-
owned shop selling groceries and
other sundries.
E-GROCERS AND
E-TAILERS
• Online Grocer or E-grocers refers to a grocery store that allows private individuals and businesses to purchase groceries and grocery products online.
• There is usually a delivery charge for this service.
• 6th largest grocery market in the world.
• In Delhi, an e-grocer delivers about 20 orders a day.
• 40% of the grocery shopping in Mumbai is done online.
WHY E-GROCERS?
KEY DRIVERS OF THE FOOD
SERVICES MARKET
FOOD MARKET SERVICES
& GROWTH OPPORTUNIIES
Foodservice or catering industry
defines those businesses, institutions,
and companies responsible for any
meal prepared outside the home. This industry
includes restaurants, school and
hospital cafeterias, catering operations, and many other formats.
AGE PROFILE OF THE PEOPLE WHO EAT OUT
ORGANISED
UNORGANISED
• Indian consumers are increasingly dining out, particularly in urban areas.
• Eating out has evolved from an occasion driven activity to an occasion in itself.
• Urbanizing double-income households, changing lifestyles and food preferences are spurring the organized market within the dining out sector.
• High rental costs and increasing operating costs are impacting the growth.
• Many brands such as Domino’s KFC and Subway opened a high number of outlets in 2012-2013 and will continue to pursue expansion policies.
• Rents are low and sales are growing. • Off the 749 outlets operated by Domino’s in
India, 376 ( roughly 50%) are located in tier – II and tier – III citiesG R O W T H
CHALLENGES&
NEW AVENUES
WHAT DO YOU THINK?
EXCUSE US
IF WE MADE YOU
DROOOOOL!
PRESENTATION BY:ADITI SINGH
ANU ARYAASHWARYA
CHAUDHARYPRACHI JJA
SALOMIKA JENA