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Still looking for inspiration?Find out which support heritage institutions need!
Open Innovation Challenge 2014
Image courtesy of Rijksmuseum
Why heritage institutions digitise food and drink related objects?
preserve and promote food and drink culture of European countries and regions
improve the access and searchability of collections
raise awareness on the role of the heritage institutions
attract new audiences
facilitate transfer of knowledge and innovation
stimulate relationship building
Who do they want to reach?
local and foreign audience
tourists / tourism industries
young people / children
researchers
food and drink industries
creative industries
networks and associations
What you can do? Help us to:
illuminate history and traditions in a modern digital age
guide the audience through our collections
improve the uptake of our collections among new audiences
teach the people to appreciate their culture
keep European food and drink traditions authentic and alive
facilitate the knowledge in an interactive and interesting way
communicate and interact with our audiences
generate social engagement
Improve the marketing and customer service of local food and drink industry
What you can do? Help our audiences to:
discover the versatility of European food and drink
access information on our local food and drink traditions and establishments
rediscover old recipes or customs and get passionate about food and drink cultures
get inspired in (re-)creating traditions and recipes
get involved and share their own food and drink stories
How your applications / products can help us:
Design educational tools for our audiences
Build interactive platforms for knowledge transfer
Create experimental and collaborative environments
Improve information management
Link digital heritage with traditional food and drink industry
Enhance network building and collaboration between culture and industry
Good luck!
Europeana Food and Drink Teamhttp://foodanddrinkeurope.eu/challengeone/