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What happens now
www.devon.gov.uk“Single Platform”
devonjobs
Cycle Devon
devontenders
LDP
Strategic Plan investdevon
devonomicsdevonmigrant
devoncaretrainingSchool Closures
Journey Devon
Learning Disability
In Devon
Recycle DevonTraffic Orders
Fragmented journey from the end user perspective
• Inflexibility• Not user driven• Long development
cycles• Development
pinch point• ICT dependency• No corporate plan
The current issues (probably quite common)…
• Duplicated• Poor quality• Inefficient• Disconnected• Organisational
focused• No corporate plan
Technology Content / Services
Our challenge – moving away from current thinking
www.devon.gov.uk
Libraries Registration Planning
We’re building for a shrinking organisation• Deep integration no longer sustainable• Single platform no longer viable or sustainable• Trusted access compromised • Intelligence (user / business) is moving outside
“Other services are being divested or subject to new partnership arrangements and are not beingdeveloped by the council…”
The single “system” approach…
Moving forward
Smaller OrganisationBroker
AdvocateGreater Understanding of Locality
Responsibility and Accountability for ServicesNot about Delivery
Content to people - NOT people to websites
Mums Net crediton.org
older people
Age Concern
Exeter CareExeter.gov.uk
devon.gov.uk
= the same content (syndicated – not duplicated)
What help can I have for ….?
Hub, Trusted Branded,Information point
Powered by
Single Platform DCCAgile Core
Amazon Model Yell.com ModelTraditional Model
Devon County Council as “Amazon” (marketplace and signposting)
Too Big, Unsustainable, Inflexible, Expensive, Always catching up.
No Added Value, No accountability, No Trust, Not user friendly
Core Information, relationship, accountability, value from trusted brand
We need a content strategyNOT
a traditional website strategy
www.devon.gov.uk“agile core”
Our domain is bigger than our website
devonjobs
Cycle Devon
devontenders
LDP
Strategic Plan investdevon
devonomicsdevonmigrant
devoncaretrainingSchool Closures
Journey Devon
Learning Disability
In Devon
Recycle Devon Traffic Orders
In or out? (crude but…)
• Accountability and Feedback explicitly linked to what is or isn’t included in our domain
• Ensure consistency– Search– Accessibility– Usability– Design
Global Header Global Search
Underpinned by a consistent approach to: • Content Standards and Quality (standards driven)• Reuse of content, avoid duplication (open by default)• Basic design principles (user driven and evidence based)• Iterative approach to development (agile and dynamic)
Accessibility
Feedback ?• influenced by divestment• bigger issue linked to commissioning contracts
A trusted access point
Reviewing our content – reducing duplication
If this content exists…. why do we have this content as well?
Simply“Bonkers”
Changing our thinking…
• Standards Driven (design, content, experience)
• User Driven (evidence based)
• Commissioning (working with others)
• Develop through iteration (agile / responsive)
• Refreshed technology (future proofing)
Our content strategy is more about an approach and enabling change
Its only just started
