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A case studyDevon County Council
Vixen Tor - Dartmoor
Where is Devon?
A bit about Devon County Council
• Gross budget £1.385 billion
• Services include
– Schools and Learning
– Adult and Community Services
– Environment and Planning
– Economic regeneration
– Children and Young People
– Roads and Transport
We’re about people…
…and places
The Internal Challenge
Initial Barriers
• Internal Audit reported excessive use
• No formal policy on use of Social Media
• Staff use was successful but no formal framework to safeguard them
Very first steps…
• Chief Executive and political support
• Youth Service / Participation Pilot
• Persistence
• Determination
• Hard work
• Q & A Sessions for officers and councillors
How we started…
• Access for those who needed it
• Social Media Guidance
• Support and Training
• Mini road shows
• Knowledge sharing forum
• Encouraged pilot projects
The broad principles we followed
Be social
Be sensible
Be responsible
Be professional
Some things we’ve done…
Social Media Forum#DCCSMF
24hr Twitter Challenge for
@DevonRoads
Community Engagement
Digital News Centre
Policy and Guidance Review
Challenge the Organisation
What you can do
Review
Inspire
Challenge
Empower
FinallyTry it
Solve it
Prove it
Scale it
