MSM 2011 Refresher Course

CSR: Living Up to International Standard

Individual Action Plan

Bob Eko Kurniawan

Indonesia

Individual Action Plan

Agenda

Bob Eko Kurniawan

Indonesia

Introduction

Objectives

Personal Strategy

Diagnosis

Strategy Development

Targets & Timeframe6

5

4

3

2

1

As International NGO, Mercy Corps works for lasting change in

the world’s toughest transitional environments. We pioneer

innovative strategies and scalable solutions in three areas:

• 1) Mercy Corps enables community-led and market-driven

recovery and development

• 2) Mercy Corps finds social innovations that address the

toughest problems

• 3) Mercy Corps inspires people to engage on global

challenges

Introduction

Bob Eko Kurniawan

Indonesia

WORLDWIDE PROGRAMS

WHERE WE WORK

Introduction to Mercy Corps

AfricaCentral African Republic

Democratic Republic of the Congo

Ethiopia

LiberiaNiger

Somalia

SudanUganda

Zimbabwe

AmericasColombia

Guatemala

Honduras

United States

Balkans

Bosnia and Herzegovina

Kosovo

Caucasus/Central AsiaGeorgia

KyrgyzstanTajikistan

Middle EastIraq

Jordan

LebanonSyria

West Bank and Gaza

South, East andSoutheast Asia

AfghanistanChina

Democratic People’s

Republic of KoreaEast Timor

India

IndonesiaMongolia

Myanmar

NepalPakistan

Sri Lanka

Stakeholder Analysis

Stakeholders

Founder, Donors

Program managers,

staffs

Government

Financial Institutes

Other NGOs UN,

Government, Company

Suppliers

Universities, Consultants

Local community

group

Bob Eko Kurniawan

Indonesia

Poverty & hunger

Limited coverage of the food &

LED program

Handful private sectors

involvement

Primary Education

Focused on youth over 16

YO

Need more cooperation

with education institution

Gender Equality

Concern on gender

equality & equity

Encourage gender respect

atmosphere in the office

Child mortality

Too donor oriented

Need to initiate PPP

Maternal Health

Technical assistance for

local government

Engage PPP

HIV/AIDS, Malaria &

other diseases

Limited focus on HIV/AIDS,

as educational item in current

mother & child program

Low effort in raising

awareness through internal

publication

Environmental

sustainability

Low awareness of

the ‘green activity’

behavior in the office

Limited number of suppliers in

“green” criteria

Global Partnershi

p for Developm

ent

Expand the GCC program

Strengthen the network

by joining development forums and associations

CSR Challenges

Bob Eko Kurniawan

Indonesia

MDGs

ISO 26000

CSR Practice

Poverty/Hunger,

Education Gender,

Human Rights,

Environment,

Labor, Fair

operation,

Consumer,

Community

Global

partnership

Diagnosis

Bob Eko Kurniawan

Indonesia

Mercy Corps

License to Operate

Environmental

HIV/AIDS

Primary Educati

on

Diagnosis

Bob Eko Kurniawan

Indonesia

Objectives

Create innovative education

related programs

Strengthen food &

economic programs

More awareness in gender issue at

work

Seek external

stakeholders

assistance

Look for possibility

in expanding

the current comdev

programs

Incorporate HIV/AIDS

issue in current health

programs

Raise awareness in “green”

activity

Develop alliances in

program developm

ent & implement

ation

Bob Eko Kurniawan

Indonesia

Strengths

•International support

•Good reputation

•Multi diciplined human resources

•International branches

Opportunities

•Well knowned by donors

•Good relationship with local government

•Acceptance from the community

•Various development program

Threats

• Loss of license to operate

•Strong competition

•Loss of trust from the government

Weaknesses

•Limited anti-disease related programs

•Unfavorable legal matter

•Limited area coverage

•Low initiative “green” activity

•Limited initiative in education programs

S W

TO

Primary factorsSWOT ANALYSISStrategy Development

Bob Eko Kurniawan

Indonesia

Current Strength

•International support

•Good reputation

•Multi diciplined human resources

•International branches

Current Weakness

•Limited anti-disease related programs

•Unfavorable legal matter

•Limited area coverage

•Low initiative “green” activity

•Limited initiative in education programs

Current opportunities

•Well known by donors

•Good relationship with local government

•Acceptance from the community

•Various development program

Current Threats

•Loss of license to operate

•Strong competition

•Loss of trust from the government

Goals and project plan:

Strength

•Expand international network

•Maintain performance

•Develop career planning system

•Maintain relationship

Weakness•Strengthen the awareness through internal

publication

•Push on formal legal statutes•Focus development program in eastern

Indonesia

•Encourage the ‘green activity’ behavior in

the office

•Cooperate with education institution

opportunities

•Maintain reputation

•Maintain good relationship

•Keep community informed

•Be more innovative and creative

Threats

•Focus on processing the legal aspects

•Be innovative

• Maintain & expand the network with the

local and central government

Strategy…(cont’d)

Bob Eko Kurniawan

Indonesia

Expand the food & LED program

Cooperate with education institution

Encourage the ‘green activity’ behavior in the office

Improve gender respect atmosphere in the office

Focus development program in eastern Indonesia

Engage PPP

Strengthen the awareness through internal publication

Personal Strategy

1

2

3

4

5

6

7

Bob Eko Kurniawan

Indonesia

INDICATORS & TIMEFRAME

Bob Eko Kurniawan

Indonesia

2011Q4 Q1 Q2 Q3 Q4 Q1 Q2 Q3 Q4 Q1 Q2 Q3 Q4

Cooperate with education institution

Expand the food & LED program

Improve gender respect atmosphere in the office

Engage PPP

Focus development program in eastern Indonesia

Strengthen the awareness through internal publication

Encourage the ‘green activity’ behavior in the office

2012 2013 2014TARGET INDICATORS

Cooperate with education institution#of trainings

Expand the food & LED program#of area covered around Indonesia

Encourage gender respect atmosphere in the office Zero complaints in gender issue

Engage PPP#of companies involve in programs in 2012-2013

Focus development program in eastern IndonesiaArea of Eastern Indonesia are covered

Strengthen the awareness through internal publication #of stakeholders as recipients

Encourage the ‘green activity’ behavior in the office More than 60% of material used are environmental friendly

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