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Young Scot

Scottish Communicators Network - 22 October 2014 - Truth about Youth

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Young Scot

WHAT IS TRUTH ABOUT YOUTH

Truth About Youth is a national programme delivered by Young Scot, supported by The Co-operative Foundation.

Truth About Youth aims to challenge negative perceptions that exist about young people in the media and in Communities.

WHAT IT INVOLVES

Key Elements:

• Face-to-face engagement

• Digital Media: Videos, blogs

• Media Partnership

• Small Grants Fund

• TAY Pledge Campaign

TAKE A CLOSER LOOK

VIDEO TO BE INSERTED

SHARING STORIES

Truth About Youth Pledge Campaign

Visit taypledge.org

SHARING STORIES

Digital Content: Videos, Blogs

Visit thepatter.org

IMPACTS: ADULTS

• Engaged with approx. 32,000 people across Scotland.

• Over 11,000 adults since 2010.

• Last year, 73% of adults engaged with said the project impacted their perceptions of young people.

IMPACTS; YOUNG PEOPLE

• Engaged with over 20,800 young people since 2010.

• 670 young people had the opportunity to gain new skills (confidence, creative skills, leadership skills).

• 46 groups (700 young people) have benefitted from Small Grants Fund.

“WINNING HEARTS AND MINDS”

“Truth About Youth makes sure that everyone in Scotland recognises the talents and the abilities of our young people.” – First Minister Alex Salmond, MSP

“WINNING HEARTS AND MINDS”

“WINNING HEARTS AND MINDS”

contact

Get in touch Allan Lindsay Communications Project Development Officer Call: 0131 313 2488 Email: [email protected] @tayscotland @youngscot taypledge.org thepatter.org