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A World of Apps: Mobile Technology for Your Club Webinar

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Page 1: A World of Apps: Mobile Technology for Your Club Webinar

Brought to you by:

Welcome to the webinar! We will begin the presentation shortly.

Page 2: A World of Apps: Mobile Technology for Your Club Webinar

Speaker: Bryan O’RourkePresident of Fitness Industry Technology Council

Moderator: Greg SklootVP Growth at Netpulse

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3 Key Takeaways for Today

1. Overview of the mobile revolution

2. The 6 types of mobile apps for clubs

3. Putting together a mobile action plan

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Apps are everywhere.

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80% 140

billion62%

Members that have a

smartphone.

Apps downloaded in

2014.

Customers will go to the

competition if they can’t engage on

mobile.

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6 Types of Apps for the Fitness Industry

Fitness Tracking

Scheduling & Productivity

Next Generation

Fitness

Mobile Payments

Point Solutions

Integrators & Connectors

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1) Fitness Tracking Apps

32% of all mobile device owners use a fitness tracking app.

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53million

75million

US Club Members MyFitnessPal Users

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2) Scheduling & Productivity

● Extension of Member Management System or Lead System

Example:

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3) Next Generation Fitness, like ClassPass

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4) Mobile Payments

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5) Point Solutions

Many apps for different uses in a fitness club.

Wearable Cardio Console Audio Supplement Programs

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Problem: Members don’t want to download 5 different apps.

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Clubs need one app to represent their brand.

Clubs need one app to connect it all together.

This is the Club Mobile App.

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Members download one app

Club gets a complete member

profile.

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Engage Members

Drive Revenue

Complete Club Experience

3 Things the Club Mobile App does

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What is your club’smobile strategy?

Launch a Club Mobile App

Integrate your technology

Complete your club experience

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[email protected]@bryankorourke

Free Demo

netpulse.com877-NETPULSE

Join FITC Today!

fittechcouncil.org

[email protected]@gregskloot

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