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Welcome to the webinar! We will begin the presentation shortly.
Speaker: Bryan O’RourkePresident of Fitness Industry Technology Council
Moderator: Greg SklootVP Growth at Netpulse
3 Key Takeaways for Today
1. Overview of the mobile revolution
2. The 6 types of mobile apps for clubs
3. Putting together a mobile action plan
Apps are everywhere.
80% 140
billion62%
Members that have a
smartphone.
Apps downloaded in
2014.
Customers will go to the
competition if they can’t engage on
mobile.
6 Types of Apps for the Fitness Industry
Fitness Tracking
Scheduling & Productivity
Next Generation
Fitness
Mobile Payments
Point Solutions
Integrators & Connectors
1) Fitness Tracking Apps
32% of all mobile device owners use a fitness tracking app.
53million
75million
US Club Members MyFitnessPal Users
2) Scheduling & Productivity
● Extension of Member Management System or Lead System
Example:
3) Next Generation Fitness, like ClassPass
4) Mobile Payments
5) Point Solutions
Many apps for different uses in a fitness club.
Wearable Cardio Console Audio Supplement Programs
Problem: Members don’t want to download 5 different apps.
Clubs need one app to represent their brand.
Clubs need one app to connect it all together.
This is the Club Mobile App.
Members download one app
Club gets a complete member
profile.
Engage Members
Drive Revenue
Complete Club Experience
3 Things the Club Mobile App does
What is your club’smobile strategy?
Launch a Club Mobile App
Integrate your technology
Complete your club experience
[email protected]@bryankorourke
Free Demo
netpulse.com877-NETPULSE
Join FITC Today!
fittechcouncil.org
[email protected]@gregskloot