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History
Add your title in here1994
2000
2001 2001
Foundation jointly with Heinrich Mack Nachf. GmbH& Co.KG (Pfizer Group)
Distribution
Registration of “ALEXPHARM GMBH LTD”Great Britain, London
Combined marketing
Registration of “Alex Pharm Ltd”Ukraine, Kiev
Functional marketingPromotion
Registration
Structure
General managerGeneral manager
Field force department
Marketing & PR department
Product department
Registration department
Medical representatives
Promotion Sales pushing
Coverage: 100%
Clinical trialsClinical trialsPromotion of the Promotion of the products in the products in the
marketmarket
RegistrationRegistrationMarketing Marketing researchesresearches
Activities
Product Product launch launch
activitiesactivities
Close cooperationClose cooperation with distributorswith distributors
Launch activities (promotion)
Pre – launch of the productPre – launch of the product
Medical publications
Thought opinion leaders
Scientific meetings, conferences
Trainings Master classes
Launch activities (promotion)
Launch and Post - launch of the productLaunch and Post - launch of the product
Field force detailing and sampling
Launch activities (promotion)
Launch and Post - launch of the productLaunch and Post - launch of the product
Advertising on transport
Outdoor advertising
Launch activities (promotion)
Launch and Post - launch of the productLaunch and Post - launch of the product
Marketing materials (creating, design, distribution)
Targeting
Target groups
Gynecology
Urology
Surgery
Therapy Cardiology
Dermato-venerology
Gastro-enterology
Immunology
Cosmetology
Products
“Collomak®” is a product №1 in group of keratolytics
in Ukraine.It was launched in the
market over 10 years ago.This product was twice the winner in the nomination
“Product of the year” in its ATC group
(“October Pharma S.A.E.”, Egypt under license of
Pfizer)
Products
“Collost®” is an innovative bioplast sterile collagen material. It is used in cosmetology, stomatology, surgery(“BioPHARMAHOLDING”, Russia & Italy)
“Kagocel®”is an immunomodulator of natural origin (“Nearmedic Plus”, Russia).
““Antaxone®”Antaxone®” INN Naltrexone
hydrochloride. A competitive
antagonist of opioid receptors.
““Faspic®”Faspic®”INN Ibuprofen+
L-arginin
““Fluimuci®”Fluimuci®”INN
Acetylcestyine
““Rinofluimucil®”Rinofluimucil®”Nazal spray
““Monural®”Monural®”(INN Fosfomycin
trometamol). Antibacterial for
cystitis treatment.
Products
Products
“Zithrolex®”
INN Azithromycin. Antibacterial agents for systemic use. Macrolides and linkozamids steptohramine (“October Pharma S.A.E.”, Egypt under license of Pfizer)
)
Partnering
Our partners:Our partners:
Novartis (Switzerland)
• Heinrich Mack Nachf. GmbH & Co.KG (Pfizer Group)
• Madaus AG (Germany)
• Zambon (Italy)
• TAD Pharma GmbH (Germany)
• Nearmedic Plus (Russia)
• BioPHARMHOLDING (Russia, Italy)
Schering AG (Germany)
• CTC BIO (Korea)