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FRANCHISE PROPOSAL 161 A, Dasmesh Nagar, Kharar, Mohali (Punjab) India- 140301 Phone: +91-160-5000100 , MobIle :- +91-99885-55536 Website : www.deepayurveda.com Email : [email protected]

DEEP AYURVEDA Franchise proposal

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Page 1: DEEP AYURVEDA Franchise proposal

FRANCHISE PROPOSAL

161 A, Dasmesh Nagar, Kharar, Mohali (Punjab) India- 140301 Phone: +91-160-5000100 , MobIle :- +91-99885-55536

Website : www.deepayurveda.com Email : [email protected]

Page 2: DEEP AYURVEDA Franchise proposal

DEEP AYURVEDATM (Multispecility Ayurveda Clinics) a traditional Ayurvedic wellness Clinic & Panchakarma center, came into existence in the year 2007, When Dr. Baldeep Kour started her wellness clinic into a small space of 200 Sq feet cabin in Kharar (Mohali). But due to her futuristic vision and with hard work, dedication and commitment towards her vision to setup a complete Ayurveda centre and to spread the miraculous healing power of Ayurveda for the overall well being of society, She successfully setup a full fledged Ayurveda Wellness Clinic & Panchkarma Centre in Kharar (Mohali) in May 2011. Today DEEP AYURVEDATM become a famous ayurvedic wellness clinic of the region where available Ayurvedic treatment & all Panchkarma Therapies by a committed, dedicated and experienced professionals in the field of Ayurveda. Centre Located in Kharar City, Greater Mohali, supported by the nature's ambience, well equipped with traditional and sophisticated facilities, using & dispensing the most renowned Kerala-based pharmacy medicines, maintaining experienced therapists, the Centers under professional supervision is extending its services towards all general and physical ailments, chronic diseases, medically challenged disorders.

DEEP AYURVEDA’S doctors are pioneer in Pulse reading (Nadi Priksha) , Prakriti Analysis, Classical ayurvedic treatment, Preparation of Ayurvedic herbal food supplements. DEEP AYURVEDA has a state-of-the-art modern Panchkarma Centre with a traditional & classical treatment offering Health Care Services and Products through the use of the ancient and authentic Indian wisdoms and sophisticated health care facilities

Introduction

Page 3: DEEP AYURVEDA Franchise proposal

Dr. Baldeep Kour , B.A.M.S, N.D.D.Y, CC in Panchkarma Chief Ayurveda Consultant & Medical Director

Dr. Baldeep Kour, founder of DEEP AYURVEDA, She completed her degree from renowned University Rajiv Gandhi University of Health Science" Bangalore, in 2005. She also completed Dip. In Panchkarma & Dip. In N.D.D.Y. , After completing her rotatory internship and practically trained under the guidance of renowned Ayurvedic physicians in India, Dr. Baldeep Kour started her wellness clinic into a small space of 200 sq feet cabin in Kharar (Mohali) in 2007, But due to her futuristic vision and with hard work, dedication and commitment towards her vision to setup a complete Ayurveda wellness centre and to spread the miraculous healing power of Ayurveda for the overall well being of society, She successfully setup a full fledged Ayurveda Wellness Clinic & Panchkarma Centre in Kharar (Mohali) in May 2011. She has specialized in chronic diseases ayurvedic treatment. She also conducts Yoga & Panchkarma camps, social activities for awareness of Ayurveda, General health, Diet and life style modification. With her strong scientific temperament, with meager resources at hand she started to blend the traditional knowledge with modern science and within a few years of persistent efforts he had developed some very effective ayurvedic formulations & combinations for chronic diseases. She is taking care of all medical assignment, new formulations, Training Programs & treatment related job for DEEP AYURVEDA. She also wrote so many articles for national news paper and Magazine.

About Founders

Page 4: DEEP AYURVEDA Franchise proposal

Vishnu Dutt Sharma Head- Sales & Marketing

Mr. Vishnu Dutt Sharma, co-founder of DEEP AYURVEDA. He is a sales & Marketing professional with more than 16 years experience in FMCG & Consumer durable industry, After completing academic & professional qualification from Kurukshetra University, he started his career with a leading FMCG company in sales & Marketing. Extensive experience in Developing and managing Retail Channel and there up- gradation. With his futuristic vision & entrepreneurship skills, Today DEEP AYURVEDA touching new heights in ayurveda field. All back end operation, rolling out, promotional activities, Medical Camp, marketing strategies managed by himself and implementing key marketing programmes for ramping up revenue, monitoring & reviewing the existing mechanisms gradation. Mr. Vishnu Sharma & Dr. Baldeep endeavors to be a trend setting, World class Globally present ayurvedic wellness clinic & Panchkarma centre offering quality and high standard treatment to their patients enabling them to improve and maintain their health & beauty with due regards to pre & post treatment concerns.

About Founders

Page 5: DEEP AYURVEDA Franchise proposal

Proven Expertise

We have team of experienced & qualified Ayurvedic Doctor’s to examine patients, diagnose the type of physical or mental ailments and to prescribe appropriate Ayurvedic medicines and Having experienced and qualified panchkarma therapist to perform all panchkarma therapies..

Sourcing Excellence To sustain and enhance our standards of excellence in the health care industry, we have also ties up with some of the most respected Ayurvedic Pharmacies along with our own preparations. Their traditional knowledge and experience has served to enhance the quality of the products & services we offer to our customers. Reliable & trustworthy, these Ayurvedic products represent the impeccable blend of traditional knowledge and modern production practices.

Proven Expertise and Sourcing Excellence

Page 6: DEEP AYURVEDA Franchise proposal

At DEEP AYURVEDA, our success is a result of the intensive efforts we make to offer quality service quality and ayurvedic treatment. Our major source of new patients is referrals from satisfied existing patients. We are extremely proud of our growth and success, giving happy and healthy individuals to society. We are specialized in exceptional transformational healing journey. Our healing philosophy is Holistic healing through Ayurveda, Panchkarma, Yoga, Diet and Life style modification. Innovation therefore is integral to our business philosophy. By ensuring a sustained and consistent level of improvement in the quality of medicine and treatment offered, we seek to benchmark higher standards of excellence in the industry.

Innovation

Page 7: DEEP AYURVEDA Franchise proposal

DEEP AYURVEDA having well-equipped Ayurvedic Clinics & Panchkarma Centers in Kharar , Mohali (Punjab) with the facilities of Ayurvedic Consultation, Panchkarma Treatment, Beauty Treatment, Spa, Skin & Hair Care treatment, Ayurvedic Pharmacy, Trained & Experienced Therapists, AC Rooms, Yoga & meditation and diet & life style modification.

At DEEP AYURVEDA we have all the modern facilities and infrastructural requirements for the smooth and efficient management of our ayurvedic & Panchkarma clinic operations. We have well managed ayurvedic pharmacy and facility to prepare medicines like – Vattie, Oils, Ghrit , Kadas, Lehas a for Panchkarma treatment.

Infrastructure

Page 8: DEEP AYURVEDA Franchise proposal

DEEP AYURVEDA has formulated a range of own herbal preparations to treat chronic diseases. These ayuredic formulation exclusively used and available only at DEEP AYURVEDA CLINICS.

Herbal Powders

Herbal Capsules

Herbal Oils

Herbal Juices

Herbal Ghrits

HERBAL PRODUCTS

Page 9: DEEP AYURVEDA Franchise proposal

Our Clinic is specially known for Ayurvedic treatment and all Panchkarma Therapies needed for Treatment and to be healthy.

Deep Ayurveda is the only clinic of tricity where available treatment based Panchkarma Therapies and ayurvedic body massages, Spa & rejuvenation packages.

We self prepared medicated oils, aroma oils , decoctions, medicated Ghrits, Herbal powders, Beauty packs and ayurvedic medicine for Panchkarma Therapies.

We do treatment on the basis of Nadi Prikshya, Jihva Priksha And Mutra Priksha.

We do not do symptoms based treatment, But we focus and eradicate root cause of the disease.

Along with doing treatment for chronic diseases, We also do Diet & Life Style Modification.

Our Clinic is well equipped with all modern amenities.

We have a team of experienced & qualified Ayurvedic Doctors ( B.A.M.S, M.D & Panchkarma specialist) and qualified Panchkarma Therapists and other back end Staff

We have full fledged Ayurvedic pharmacy and available All Ayurvedic Medicine.

Why Deep Ayurveda ?

Page 10: DEEP AYURVEDA Franchise proposal

Recognizing the need of the present environment & lifestyle of the people, Deep Ayurveda offering traditional Ayurvedic Treatment and the experiential healing spirit of Ayurveda to expand the capacity of individuals to enhance their own health holistically.

Deep Ayurveda endeavors to be a trend setting, World class Globally present ayurvedic wellness clinic & Panchkarma centre offers quality and high standard treatment to their patients enabling them to improve and maintain their health & beauty with due regards to pre & post treatment concerns. The Clinic shall differentiate itself through cordial relationship, responsiveness, technology , scientific, competence, connectivity, immediacy , service environment , monitoring and infrastructure.

Our Vision

Page 11: DEEP AYURVEDA Franchise proposal

Provide the most genuine and authentic Ayurvedic and Panchkarma treatments using traditional methodologies.

Extend over all health care services at affordable rates.

To spread the miraculous healing power of Ayurveda for the overall well being of society.

To provide quality medicines and services for the cause of Ayurveda.

To innovate and integrate contemporary know-how and traditional wisdom which turn result in better products.

To spread the message of Ayurveda through treatments, education, research and development.

To promote life in harmony with nature and taking Ayurveda to every home.

Our Mission

Page 12: DEEP AYURVEDA Franchise proposal

Doctors Team:

Dr. Baldeep Kour Dr. Aarti Chandel

Chief Ayurveda Consultant Associate Ayurveda Consultant Medical Director B.A.M.S, PG in Dip. in Panchkarma

B.A.M.S, N.D.D.Y , CC in Panchkarma

Panchkarma Therapists Team:

Sr. Panchkarma Therapist & Trainer Panchkarma Therapist BINU K.K. Robin Thomas

Dip. in Panchkarma & Spa- Kerala Nursing Dip. in Panchkarma –Kerala

Panchkarma Therapist Panchkarma Therapist

Pooja Anish Saumya Robin

Dip. In Panchkarma Nursing Dip. In Panchkarma

Deep Ayurveda Team

Page 13: DEEP AYURVEDA Franchise proposal

Director – Operation & Commercial

Head - Sales & Marketing

Vishnu Dutt Sharma

16 Years Exp. In Sales & Marketing.

.

Pharmacy In charge

Jaswant Singh

3 Years Exp. In Ayurvedic Pharmacy

Deep Ayurveda Back End Team

Page 14: DEEP AYURVEDA Franchise proposal

Treatment Specialization & Health Packages

We specialized in following Disease's Treatment:

Psoriasis Skin Diseases Diabetes Arthritis Digestive Problems Liver Disorders Sciatica Pain Slip Disc Joint Pain Kidney Stones Erectile Dysfunction Premature Ejaculation Low Immunity Jaundice

BP & Hyper Tension Migraine & Stress Sinusitis Respiratory Problems Chronic Constipation Infertility (Male & Female ) Thyroid Dysfunction Urinary Problems Weight Loss & Weight Gain Program Rejuvenations Packages Hair Treatment Beauty Treatment & Spa services Health Packages for Corporates Diet & Life Style Modification

Page 15: DEEP AYURVEDA Franchise proposal

We are the leading Ayurvedic Wellness Clinics of North India where all Ayurvedic Treatment and Panchkarma Therapies available.

Well equipped Ayurvedic & Panchkarma Clinics with all modern amenities. We use only self prepared oils, Herbal powders, Lehas, medicated ghee, decoction etc.

for Panchkarma Therapies. Specialization. Doing treatment on the basis of Nadi Pariksha (Pulse Diagnose) and after prakriti

analysis. Having All Type of acute & Chronic Diseases' Treatment . Herbal Skin Care. Hair Care, Beauty Treatment & Spa Packages. Available All Type of Ayurvedic Medicine, Herbal Juices And Skin Care Products. Board Certified & Well Experienced B.A.M.S & M.D (Ayurveda) Doctors. Having well qualified & experienced Therapists. Complete one stop Herbal Wellness Center. Lab & Diagnose Facility. Dedicated towards Customers Satisfaction. OPD Software to access patient data & Online Appointment Facility.

Our Specialization & Facilities

Page 16: DEEP AYURVEDA Franchise proposal

Health & Beauty Care market is estimated at US$ 50 billion in 2013-14 is expected to reach US$ 280 billion by 2020

Middle – Class especially in the age group 25-45 years contributing in a big way towards spending on Herbal Health & Beauty Care

No international players in organized Ayurvedic Health Care & Beauty Care Retail

Ayurveda Health & Beauty Care is one of the fastest growing categories in Consumer spend basket

HEALTH & BEAUTY CARE RETAIL SCENARIO

Page 17: DEEP AYURVEDA Franchise proposal

Deep Ayurveda with its vision of establishing and running a countrywide chain of Ayurvedic Wellness Clinics with its synergistic activities and by building a powerful brand will achieve its presence through physical Ayurvedic Wellness Clinics and extensive Media backup. Deep Ayurveda a revolutionizing concept will give a new meaning to Ayurveda Healthcare Industry by taking age old remedies to the masses at there doorstep. In order to expand, Deep Ayurveda is looking for business partners all across the major cities of country who believe in our vision and want to become "Partners in Progress". In order to maintain this rapid pace of growth and to become powerful national chain in Ayurveda Wellness Clinic. Deep Ayurveda has decided to partner progressive and modern entrepreneurs across the country through a Collaborative program. The objective is to fuel growth by leveraging the synergies between the retail expertise of Deep Ayurveda and the entrepreneurial spirit and effort of the select entrepreneurs who are "Partners in Progress" with Deep Ayurveda.

FRANCHISE OPPORTUNITIES

Page 18: DEEP AYURVEDA Franchise proposal

Being a Deep Ayurveda Wellness Clinic Franchise: DEEP AYURVEDA Retail Outlet offer a lifestyle career that lends itself to a flexible work schedule and an opportunity to involve family members in your business. Deep Ayurveda look for the operators with an retailing interest and an entrepreneurial spirit. For Running a successful Ayurveda Wellness Clinic, we require dedication, knowledge and a commitment to your customers and associates. We provides a pleasurable, flexible lifestyle. As an franchise owner, you will derive satisfaction and instill the qualities in your sales and support staff that will make you a success.

Who Are We Looking For?

Page 19: DEEP AYURVEDA Franchise proposal

Customer focused marketing programs Target online marketing Proper local promotional activity support Right product mix & Product availability at the right time Mainly Focused on treatment based Panchkarma Therapies Experienced Doctors & Panchkarma Therapist Proper back up to each n every franchise center Online & Offline treatment related support Universally line of treatment at all Wellness Center Highly professionally qualified Ayurvedic Doctor Team Medicine & panchkarma oils inventory management

KEY SUCCESS FACTORS

Page 20: DEEP AYURVEDA Franchise proposal

Complete ONE STOP AYURVEDIC WELLNESS CENTER. Range of high quality ayurvedic medicines available. Medicines for all ailments available for preventing all the diseases. Herbal beauty and Hair care treatments Dedicated Back end support Total Marketing and R& D Support High Profits, No Risk and No Gestation Period Corporate Image and Reputation with Backing of an established entity Concepts ensuring high profit Business Universally accepted methodology Doctor & Therapist Training Support. Technical support know how to handle the Ayurveda Welness clinic No drug license required , No Doctor and No prior experience required.

WHY DEEP AYURVEDA FRANCHISE

Page 21: DEEP AYURVEDA Franchise proposal

When you start Deep Ayurveda Wellness Clinic, You become a business partner of Deep Ayurveda Brand.

Deep Ayurveda is a unique concept with no direct competitors in Ayurvedic Wellness Clinic yet.

Clinical Tested Ayurvedic medicine formulations.

Herbal products and herbal supplement available at affordable rates to generate unlimited revenues

Being on the cutting edge of innovation, you have access to path breaking opportunities, services, products and technologies

The Benefits of Deep Ayurveda Franchise

Page 22: DEEP AYURVEDA Franchise proposal

Site survey

Planning/Designing/Development of the Ayurvedic Wellness Clinic

Deciding the product mix

Complete training to the franchisee and their staff to run wellness clinic

Guidance on day to day operations and inventory control system and processes

Support to organize free health camps to increase customers & revenue

Grand Launching plan for Ayurvedic Wellness clinic

Exclusive marketing tie ups with labs and diagnostic centers .

Cutting edge Clinic Management software

ACTION PLAN

Page 23: DEEP AYURVEDA Franchise proposal

Renovated Space of Minimum 1000 to 1500 sq. ft. owned/ rented in an ideal Location- in major commercial area, pose residential area, shopping complex and neighborhood shopping centers operating in urban, rural, and suburban markets. However Ayurvedic Wellness Clinic can also be at non – Prime Location but should be easily accessible. The Ayurvedic Wellness Clinic should have at least: Reception cum waiting area of 12x15 Sq ft. One Doctor Room of 10x8 Sq ft, Two Therapy Rooms of 10x12 Sq ft each With attached washroom. One Steam Cabin of 10x8 Sq ft, Dispensary & Stocking area of 10x8 Sq ft, Store 10x8 Sq ft

Infrastructure Required ?

Page 24: DEEP AYURVEDA Franchise proposal

Franchise Fee:

One time franchise fee is Rs. 2.50 Lacs (Two Lacs Only)

Royalty fee:

10% as Royalty on total monthly net profit towards ongoing regular promotional and back end support.

WHAT IS FRANCHISE FEE ?

Page 25: DEEP AYURVEDA Franchise proposal

Working Capital of minimum of Rs. 4.00-5 .00 Lacs towards Medicine Stock & Staff salaries.

Financial Capacity to invest in Panchkarma instrument.

Financial Capacity to provide basic infrastructures for Ayurveda Wellness Center like furniture, AC, computer, Phone and Internet etc.

Committed working hand and compliance to our Agreement.

Financial Capacity

Page 26: DEEP AYURVEDA Franchise proposal

Minimum 50% to 60% of capital investment with in first year & minimum 2-3 times to operating cost after 2nd year onwards positively if franchise owner work with proper system and full of dedication.

RETURNS TO FRANCHISE

Page 27: DEEP AYURVEDA Franchise proposal

Doctors & Panchkarma Therapist placement. All Treatment formula and medicine related support. Support in promotional activity, Advertisements & Awareness Camps. Our efficient & systematic intensive training will ensure that you and your

staff are fully equipped to handle all sort of customer’s, guaranteeing full satisfaction.

Providing Brochures, News Paper leaflets, Banners, Paper ad designs support etc.

Online Patients leads through our websites. Online & Offline treatment related support. All Ayurvedic medicine and herbal products supply. Regular training program for staff to increase revenue. OPD Software.

INPUT FROM

DEEP AYURVEDA

Page 28: DEEP AYURVEDA Franchise proposal

All Support Tools to successfully establish every franchise outlet.

All Treatment formula and medicine related support.

Online advertisement, National Publicity & Brand Awareness.

Support to organizing Health & Awareness Camps to increase revenue.

Extensive Training of Doctors, Panchkarma Therapist .

Target marketing & Online Marketing support

Online leads through website

In future we will be giving major thrust in Television & by giving advertisement in specific magazine benefiting the whole network.

DEEP AYURVEDA

COMMITMENT

Page 29: DEEP AYURVEDA Franchise proposal

Q.1.What does it take for me to own and operate a Deep Ayurveda Wellness Clinic?

Apart from being financially stable, you only need to be desirous to excel with enthusiasm, hard –working and have an excellent work attitude. Strong character and high motivation are significant traits more important than previous experiences in business are essential ingredients for success. You can rest assured that together with our extensive training your performance towards success will be enhanced.

Q. 2.Do I need to be actively involved in the operation of the outlet?

The initial take-off may demand long hours and complete involvement by the franchise in sales, promotion, customer relation and other management functions. This demand on you will diminish over time when you achieve motivation and retain loyalty from your staff.

Q.3. Do I have the choice of the location of the outlet?

Of course, you certainly have the choice in identifying the location with considerations on the demographics, traffic, parking and visibility parameters. We will assist and advise you in the selection process.

Q. 4.How long will it take to start business after signing the agreement?

After going through and understanding the content of the Collaboration agreement you should be able to start in 15 to 30 days, unless delayed by unforeseen circumstances like; location of a suitable site.

FREQUENTLY

ASKED QUESTIONS ?

Page 30: DEEP AYURVEDA Franchise proposal

Q. 5.Will I be supported with outlet design?

We will be on hand to guide you through the establishment of your Clinic let layout in the image of our market identity, thus ensuring customer recognition for continuous patronage.

Q. 6. Will I be assisted in the opening of the outlet?

To gain maximum exposure and presence we will provide assistance in the launching of your outlet. Our representative & doctors will also be present to take you through the launch as well.

Q. 7.What form of training is provided?

To ensure your success, Deep Ayurveda stand behind provides pre-opening training to you and key personnel on the complete operation of the business .A confidential operations manual detailing day-to-day operations will also be provided, for your easy future reference so that you will be in the position to replicate our success in your business.

Q.8.Do I get any continuing guidance in the operation of my business?

Your success is our success. To realize this, on going training and support will certainly be one of our priorities .In addition, to constant monitor from our corporate office, periodic visits by corporate staff rendering assistance in maintenance of standard and improvement in the operation strategies of the outlet will be performed. First hand observation and real time involvement are our means of keeping pace with market responses.

FREQUENTLY

ASKED QUESTIONS ?

Page 31: DEEP AYURVEDA Franchise proposal

Q.9.Will we be given Advertising support?

We will be giving major thrust in promotion through distribution of leaflets and advertisements. Specially structured promotion activities will be planned to suit your needs or for specific occasions.

Q .10.Will there be available the necessary forms and administration aids?

During the course of training you will be exposed to all administrative procedures and the complete package of all necessary documentation essential to efficient business administration. Further, on completion of the training you will be provided, our confidential operations manual for your future reference.

Q.11.Who decides on the retail prices of products and services?

We condone fair practice and non- competition amongst our Clinics. All Collaborators are required to abide by the structure of the price list set forth by Deep Ayurveda stand behind, in the Collaboration agreement, so that consistency in the whole network prevails. However, in exceptional situation small variant may exist as a result of geographical distant or locality uniqueness.

FREQUENTLY

ASKED QUESTIONS ?

Page 32: DEEP AYURVEDA Franchise proposal

For Franchise Inquiries Contact to:

Vishnu Dutt Sharma Head- Sales & Marketing

DEEP AYURVEDA # 161A, Dasmesh Nagar, Kharar - Mohali- (Punjab), India- 140301

Phone: +91-160-5000100 , Mobile: +91-99885-55536

Website: www.deepayurveda.com

Email : [email protected]

CONTACT US

Page 33: DEEP AYURVEDA Franchise proposal

THANKS