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Digital Solutions Exclusively
for the Health Sector
How do you manage patient input to your websitedesign
Our main feature this month is an interview with Gary Hughes at Waterfield Practice who has
implemented a survey to gather patientsrsquo ideas about the new website We also thought yoursquod like
to know how we can help you to gain greater visibility and improve your website rankings with Google
My Business
In this months edition
A painless way of getting feedback
Subscribe Share Past Issues RSSTranslate
Google My Business
Latest releases
Contact us
A painless way of getting feedback
As a key part of planning the new website for Waterfield Practice Gary Hughes Practice Manager
has invited feedback from patients right at the start of the project This approach is designed to help
ensure that their new website has the right tools and content for the job
Why did you feel that you needed to survey your patients
My foremost goal is to ensure that the Practicersquos new website is a truly interactive experience for
our patients that it encourages and allows them to do as much as possible online rather than in
person at the surgery Ultimately I want to reduce incoming telephone calls and unnecessary
appointments
In order to do this I need to understand things from their perspective I need to know what they
feel would make life easier for them Once I know that Irsquoll know what needs to be included in the
new websitersquos design
How did you go about the research
Silicon Practicersquos team worked with me to create a questionnaire which theyrsquove uploaded to our
current website Itrsquos a list of sixty activities ranging from lsquorequest a sick notersquo to lsquofind out if therersquos a
health alert in the arearsquo Of these activities patients are asked to select their top five in terms of
preference
Why limit the choice to only five priorities
Firstly we were concerned that anything over five questions would prove off‐putting Also of course
it would be impractical to include absolutely every single area which patients select so limiting the
choice to five gives us a sure‐fire way to be more focused when it comes to defining the sitersquos tools
How did you choose the questions
Obviously the team and I here at Waterfield had a very good idea of what to ask but Silicon Practice
had a large input too Theyrsquove created many websites for other Practices and have had first hand
experience of working with patient groups
Why have you opted for doing the research online
Itrsquoll allow us to statistically measure patientsrsquo needs to rapidly analyse the results and know with
certainty what features wersquoll need to incorporate into the new site By comparison simply asking
patients ldquoWhat would you like the new website to dordquo could lead to a plethora of subjective
answers This method immediately focuses people onto specific issues
How did you make your patients aware of the survey
Irsquom using the Practicersquos social media channels and also Irsquove put posters in the waiting room Plus Irsquove
temporarily re‐formatted all the repeat prescription forms so that a small notice about the survey is
printed out underneath the meds And just to make sure that no‐one slips the net Irsquove altered the
switchboardrsquos on‐hold and voicemail‐invitation messages
You can see the survey on Waterfield Practicersquos website The new site will be going live in the
Autumn so be sure to keep an eye out for a link in our future newsletters
Google My Business
Google always seems to have a passion for
providing small organisations with a boost in
the business world Google My Business helps
improve your search rankings and make it
easier for patients to find you You can give
your patients a quick inside glimpse of your
Practice by adding photos and have your
opening times contact information and
directions clearly on view within Google Silicon
Practice can now do all the hard work by
setting up this powerful tool for you ‐ all within
your maintenance contract For more
information contact your website editor
Latest Releases
King Street Surgery
Lets Get SocialDonrsquot forget that you can catch up on sector news and highlights via our social media sites Click onany of the links below to link straight through
Website Facebook Twitter Pinterest LinkedIn
Contact UsIf yoursquod like to be featured in our client spotlight or if you have any news stories landmark daysevents or promotions which yoursquod like us to share in our newsletter and social media do please feelfree to contact Jane Oddy on 01793 710500 or via email janeoddysiliconpracticecouk
Back to the top
Copyright copy 2015 Silicon Practice Ltd All rights reserved
unsubscribe from this list update subscription preferences
Google My Business
Latest releases
Contact us
A painless way of getting feedback
As a key part of planning the new website for Waterfield Practice Gary Hughes Practice Manager
has invited feedback from patients right at the start of the project This approach is designed to help
ensure that their new website has the right tools and content for the job
Why did you feel that you needed to survey your patients
My foremost goal is to ensure that the Practicersquos new website is a truly interactive experience for
our patients that it encourages and allows them to do as much as possible online rather than in
person at the surgery Ultimately I want to reduce incoming telephone calls and unnecessary
appointments
In order to do this I need to understand things from their perspective I need to know what they
feel would make life easier for them Once I know that Irsquoll know what needs to be included in the
new websitersquos design
How did you go about the research
Silicon Practicersquos team worked with me to create a questionnaire which theyrsquove uploaded to our
current website Itrsquos a list of sixty activities ranging from lsquorequest a sick notersquo to lsquofind out if therersquos a
health alert in the arearsquo Of these activities patients are asked to select their top five in terms of
preference
Why limit the choice to only five priorities
Firstly we were concerned that anything over five questions would prove off‐putting Also of course
it would be impractical to include absolutely every single area which patients select so limiting the
choice to five gives us a sure‐fire way to be more focused when it comes to defining the sitersquos tools
How did you choose the questions
Obviously the team and I here at Waterfield had a very good idea of what to ask but Silicon Practice
had a large input too Theyrsquove created many websites for other Practices and have had first hand
experience of working with patient groups
Why have you opted for doing the research online
Itrsquoll allow us to statistically measure patientsrsquo needs to rapidly analyse the results and know with
certainty what features wersquoll need to incorporate into the new site By comparison simply asking
patients ldquoWhat would you like the new website to dordquo could lead to a plethora of subjective
answers This method immediately focuses people onto specific issues
How did you make your patients aware of the survey
Irsquom using the Practicersquos social media channels and also Irsquove put posters in the waiting room Plus Irsquove
temporarily re‐formatted all the repeat prescription forms so that a small notice about the survey is
printed out underneath the meds And just to make sure that no‐one slips the net Irsquove altered the
switchboardrsquos on‐hold and voicemail‐invitation messages
You can see the survey on Waterfield Practicersquos website The new site will be going live in the
Autumn so be sure to keep an eye out for a link in our future newsletters
Google My Business
Google always seems to have a passion for
providing small organisations with a boost in
the business world Google My Business helps
improve your search rankings and make it
easier for patients to find you You can give
your patients a quick inside glimpse of your
Practice by adding photos and have your
opening times contact information and
directions clearly on view within Google Silicon
Practice can now do all the hard work by
setting up this powerful tool for you ‐ all within
your maintenance contract For more
information contact your website editor
Latest Releases
King Street Surgery
Lets Get SocialDonrsquot forget that you can catch up on sector news and highlights via our social media sites Click onany of the links below to link straight through
Website Facebook Twitter Pinterest LinkedIn
Contact UsIf yoursquod like to be featured in our client spotlight or if you have any news stories landmark daysevents or promotions which yoursquod like us to share in our newsletter and social media do please feelfree to contact Jane Oddy on 01793 710500 or via email janeoddysiliconpracticecouk
Back to the top
Copyright copy 2015 Silicon Practice Ltd All rights reserved
unsubscribe from this list update subscription preferences
In order to do this I need to understand things from their perspective I need to know what they
feel would make life easier for them Once I know that Irsquoll know what needs to be included in the
new websitersquos design
How did you go about the research
Silicon Practicersquos team worked with me to create a questionnaire which theyrsquove uploaded to our
current website Itrsquos a list of sixty activities ranging from lsquorequest a sick notersquo to lsquofind out if therersquos a
health alert in the arearsquo Of these activities patients are asked to select their top five in terms of
preference
Why limit the choice to only five priorities
Firstly we were concerned that anything over five questions would prove off‐putting Also of course
it would be impractical to include absolutely every single area which patients select so limiting the
choice to five gives us a sure‐fire way to be more focused when it comes to defining the sitersquos tools
How did you choose the questions
Obviously the team and I here at Waterfield had a very good idea of what to ask but Silicon Practice
had a large input too Theyrsquove created many websites for other Practices and have had first hand
experience of working with patient groups
Why have you opted for doing the research online
Itrsquoll allow us to statistically measure patientsrsquo needs to rapidly analyse the results and know with
certainty what features wersquoll need to incorporate into the new site By comparison simply asking
patients ldquoWhat would you like the new website to dordquo could lead to a plethora of subjective
answers This method immediately focuses people onto specific issues
How did you make your patients aware of the survey
Irsquom using the Practicersquos social media channels and also Irsquove put posters in the waiting room Plus Irsquove
temporarily re‐formatted all the repeat prescription forms so that a small notice about the survey is
printed out underneath the meds And just to make sure that no‐one slips the net Irsquove altered the
switchboardrsquos on‐hold and voicemail‐invitation messages
You can see the survey on Waterfield Practicersquos website The new site will be going live in the
Autumn so be sure to keep an eye out for a link in our future newsletters
Google My Business
Google always seems to have a passion for
providing small organisations with a boost in
the business world Google My Business helps
improve your search rankings and make it
easier for patients to find you You can give
your patients a quick inside glimpse of your
Practice by adding photos and have your
opening times contact information and
directions clearly on view within Google Silicon
Practice can now do all the hard work by
setting up this powerful tool for you ‐ all within
your maintenance contract For more
information contact your website editor
Latest Releases
King Street Surgery
Lets Get SocialDonrsquot forget that you can catch up on sector news and highlights via our social media sites Click onany of the links below to link straight through
Website Facebook Twitter Pinterest LinkedIn
Contact UsIf yoursquod like to be featured in our client spotlight or if you have any news stories landmark daysevents or promotions which yoursquod like us to share in our newsletter and social media do please feelfree to contact Jane Oddy on 01793 710500 or via email janeoddysiliconpracticecouk
Back to the top
Copyright copy 2015 Silicon Practice Ltd All rights reserved
unsubscribe from this list update subscription preferences
printed out underneath the meds And just to make sure that no‐one slips the net Irsquove altered the
switchboardrsquos on‐hold and voicemail‐invitation messages
You can see the survey on Waterfield Practicersquos website The new site will be going live in the
Autumn so be sure to keep an eye out for a link in our future newsletters
Google My Business
Google always seems to have a passion for
providing small organisations with a boost in
the business world Google My Business helps
improve your search rankings and make it
easier for patients to find you You can give
your patients a quick inside glimpse of your
Practice by adding photos and have your
opening times contact information and
directions clearly on view within Google Silicon
Practice can now do all the hard work by
setting up this powerful tool for you ‐ all within
your maintenance contract For more
information contact your website editor
Latest Releases
King Street Surgery
Lets Get SocialDonrsquot forget that you can catch up on sector news and highlights via our social media sites Click onany of the links below to link straight through
Website Facebook Twitter Pinterest LinkedIn
Contact UsIf yoursquod like to be featured in our client spotlight or if you have any news stories landmark daysevents or promotions which yoursquod like us to share in our newsletter and social media do please feelfree to contact Jane Oddy on 01793 710500 or via email janeoddysiliconpracticecouk
Back to the top
Copyright copy 2015 Silicon Practice Ltd All rights reserved
unsubscribe from this list update subscription preferences
King Street Surgery
Lets Get SocialDonrsquot forget that you can catch up on sector news and highlights via our social media sites Click onany of the links below to link straight through
Website Facebook Twitter Pinterest LinkedIn
Contact UsIf yoursquod like to be featured in our client spotlight or if you have any news stories landmark daysevents or promotions which yoursquod like us to share in our newsletter and social media do please feelfree to contact Jane Oddy on 01793 710500 or via email janeoddysiliconpracticecouk
Back to the top
Copyright copy 2015 Silicon Practice Ltd All rights reserved
unsubscribe from this list update subscription preferences