• A successful population health strategy requires an emphasis on the individual patient and consumer.• Personas help us imagine

the needs and preferences of those we serve in order to inspire new innovations and offerings

Our Transformation Journey to Life Care

An Example: MeetJane Harrison

Snapshot of Jane’s Life

Educator• She is 40 years old• Jane teaches science at a

local middle school• She also coaches the school

volleyball team• She would like to finish her

Master’s degree

Wife, Mother, Daughter• Husband John is a manager at a large

company• They two children who are 16 and 12• Jane’s parents live nearby—they are in

increasingly fragile health

Woman• She feels she spends too

much time away from home due to work

• Jane struggles to find time to eat right and exercise

• She has no time to pursue any outside interests

A Lot to Think and Dream About!

Manage stress Cook healthy meals

Finish Master’s Degree

Exercise

Spend sufficient time with her family

Find some “ME” Time?

Take care of her parents

Balance teaching and coaching work

What’s Jane to do?• Based on this very short profile, what are some

possible health-related issues she may face?• Would a traditional wellness program solve

most of her current issues?• If Jane had a health and wellness plan, how

much progress can she make if her family isn’t on board?

• How can she stay physically and emotionally healthy with so much on her plate?

• Where can she turn to for help and resources?• How can she break out of the status quo?

Maybe Jane DOESN’T need healthcare…maybe she really needs LIFE CARE.

Maybe It’s Time to

Reimagine Healthcare

We Asked Ourselves: “What If…”

We focused on the life care needs of the individuals we serve…before life’s twists and turns impacted their health and quality of life?

Could this improve the overall health, wellbeing and vitality of

our communities?

Hence our Life Care Model…

At the center of all we do, the partnership with individuals and seven key life elements.

What impact do these 7 Life Elements have on Jane’s future quality of life and wellbeing? On her family?

Personalizing Our Offerings to Meet Needs:

A Life Coach helps Jane develop a long term Life

Plan. She begins to prioritize what is most important and how she will

be able to accomplish her life

goals

A Wellness Coach helps build a

customized family health plan

Jane learns how to plan and prepare

more healthful meals at home from the Life Center Chef

Life Celebrant helps

Jane mark major milestones

A Care Management Professional supports her

aging parents’ needs

Building Our Internal Operations:

Life Care:• Life Coaching• Wellness• Retail & Spa• Life Celebrant• Innovation &

Design

Technology:• EHR• EDW• Patient Portal• E-Visits;

Telemedicine

Community Health Improvement:• Care

Management• Population Health• Health and

Productivity Mgmt

Talent Management:Engaging leaders, caregivers and providers

Business Development,

Marketing, Rebranding