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Which are the most sought-after qualities in an iron food supplement?

Most sought after qualities in iron supplements

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Page 1: Most sought  after qualities in iron supplements

Which are the most sought-after qualities in an iron food supplement?

Page 2: Most sought  after qualities in iron supplements

1. The concept is easily grasped

THERE ARE ONLY TWO KINDS OF IRON THAT WE CAN USE, HEME AND NON-HEME IRON.

NON-HEME IRON IS FOUND IN PLANTS AND SYNTETHIC DRUGS. OPTIFER® CONTAINS HEME IRON BOUND TO BOVINE HEMOGLOBIN AS IN MEAT COURSES.

HEMOGLOBIN CONTAINING HEME IRON IS NATURALLY TAKEN UP AS A WHOLE UNIT EFFICIENTLY WITHOUT SIDE-EFFECTS.

Page 3: Most sought  after qualities in iron supplements

OptiFer® tablets are based on natural bovine heme iron and will safely and

efficiently keep iron counts at an optimal level

Page 4: Most sought  after qualities in iron supplements

Fe++

Fe++

Fe++

Intestine

Fe++

absorption 15-25 %

Hemoglobin containing Heme

iron is easily absorbed as a whole structure with high

bio-availability.

Non-heme iron must be dissolved

before uptake. Because of low

absorption reactive free iron ions

remain in the gut and cause side-effects.

Fe++

Fe++

Fe++

Fe++

Fe++

absorption 2-4 %

Intestine

Fe++

Page 5: Most sought  after qualities in iron supplements

2. Dosage is user-friendly

OPTIFER® HAS A DOSAGE OF ONE TABLET PER DAY, TAKEN AT ANY TIME.

OTHER SIMULTANEOUSLY INGESTED FOODSTUFF OR DRINK HAS NO EFFECT ON HEME IRON UPTAKE.

Page 6: Most sought  after qualities in iron supplements

3. The concept has clear benefits

OPTIFER® IS NATURAL, NON-SYNTHETIC.

OPTIFER® HAS GOOD EFFECT IN IRON DEPLETION AND NO SIDE-EFFECTS, WHICH IS ESPECIALLY IMPORTANT IN CHRONIC SITUATIONS.

THE EFFECT AND TOLERANCE OF HEME IRON WILL NOT CHANGE OVER TIME.

Page 7: Most sought  after qualities in iron supplements

HEME IRON HAS BEEN USED IN LARGE SCALE IN SCANDINAVIA FOR OVER THIRTY YEARS.

NO SERIOUS SIDE-EFFECTS OR POISONINGS HAVE EVER BEEN REPORTED.

4. It is safe

Page 8: Most sought  after qualities in iron supplements

5. The product is priceworthy

HEME IRON THERAPY IS REASONABLY PRICED AND MUCH LOWER THAN FOR INSTANCE INTRAVENOUS THERAPY IN CHRONIC CASES.

SIDE-EFFECTS WILL NOT RUIN THE THERAPY, AS OFTEN HAPPENS WITH NON-HEME IRON.

HEME IRON THERAPY HAS A MUCH HIGHER SUCCESS RATE DUE TO BETTER TOLERANCE..

Page 9: Most sought  after qualities in iron supplements

7. Commitment

SWEDISH COMPANY FERROCARE/MEDITEC HAS A STRONG

COMMITMENT TO REACH PEOPLE SUFFERING FROM IRON DEFICIENCY, BUT HAVE PROBLEMS WITH EXISTING

SUPPLEMENTS.

www.meditec.se [email protected]+46 70-750 55 60MediTec Group AB, 45179 Grundsund, Sweden