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Keith Ferrazzi is the master of networking, and I gained a great amount of knowledge from his book, "Never Eat Alone." I wanted to share what I have learned with others, so I put together a presentation with the important concepts I took out of the book. Enjoy!
Citation preview
+
Never Eat Alone Secrets to Success and Relationships
Written By: Keith FerrazziPresented By: Ryan Greene
+Preview
What really is Networking and why do it ?
Understand how to develop a healthy Networking philosophy
Set the foundations for building a Network of help
Learn how to use Networking to achieve goals with the Networking Action Plan
+Summary
A personal account of networking successes and failures. Keith Ferrazzi’s story is truly inspirational. From a blue
collar family to Yale, Harvard M.B.A., and many executive posts. His vast network of
relationships from New York to LA has leaded him to becoming one of Crain’s 40 Under 40 and selected as a Global Leader
for Tomorrow by the Davos World Economic Forum. Keith Ferrazzi has not
only risen above the ranks, but he is sharing his strategies to success. Currently, the owner of Ferrazzi
Greenlight, an enterprise consulting, research and training firm.
+What is Networking?
Networking is building relationships Relationships are solidified by trust, Institutions are built on
it. You can gain trust by asking not what people can do for
you, but what can you do for others.
Networking is the acquisition and maintaining of lasting relationships.
“Relationships are more like muscles, the more you work on them, the stronger they get.” - Keith Ferrazzi
+Why Network?
It never gets boring. You are always learning about yourself, other people, business,
and the world, and it feels awesome.
Today’s primary currency is information A wide-reaching network is one of the surest ways to become
and remain thought leaders of our own respective fields.
Autonomy is a life vest made out of sand
Entrepreneurs never achieve their full potential without the support of others!
Lifetime corporate employment is dead, we’re all free agents now.
+Networking Philosophy
Be personal, it’s not about mass, it’s about a real connection.
You can’t amass a network of connections without introducing such connections to others with equal fervor.
Never keep score! It’s not a numbers game.
“Ping” All the time Ping- staying in touch, maintaining a relationship
+Rules for “Pinging”
People you are seeking a relationship with need to hear your name in at least 3 modes of communication- email, phone, and a face-to-face encounter – before you can establish a relationship.
Once the relationship is established, you need to nurture a lasting relationship with a phone call or email at least once a month.
To transform a contact into a friend, you need a min. of 2 face-to-face meetings out of the office/classroom
Maintaining a secondary relationship requires 2/3 pings a yr.
+Following up
FOLLOW – UP is the key to success in any field.
Timeliness Give 12-24hrs after you meet someone to follow up
Always express your gratitude
Be sure to include an item of interest from your meeting or conversation- a joke or a share moment of humor. Set yourself apart and give them something to remember you
by.
Make following up a habit. Make it automatic.
Brevity is essential to a lasting relationship.
+Who should Networks include?
Relatives/ Friends of relatives
Current colleagues
Members of professional and social organizations
Neighbors, past and present
People you have worked with in the past
People in your religious congregation
Former teachers and employers
People you socialize with
People who provide services to you
+Networking Action Plan (NAP)
NAP Criteria: Be specific with goals Goals must be believable Goals must be challenging and demandin Our achievements grow according to the size of our dreams
and the degree to which we are in touch with our mission.
Lessons from Bill Clinton: Be specific about what you want to do in life Be sensitive to making a real connection in your
interactions with others.
+Networking Action Plan (NAP)Step 1) Goal Setting Process
Find your Passion A goal is a dream with a deadline
What do you truly love? What are you good at? What do you want to accomplish in life? What are the obstacles that are stopping you?
Step 2) Putting Goals to Paper Work backwards from your goal to the present Set yearly and quarterly goals Make a primary and back-up goal
Step 3) Create a Personal “Board of Advisors” 2 or 3 enlightened counselors
+
Q4 Goals Q3 Goals Q2 Goals Q1 Goals
NAP Outline“An unwritten wish, is just a dream” –Keith Ferrazzi
You are
here
Work your way back from Q4 to the present
+Networking Lessons By, Dale Carnegie
“Become genuinely interested in other people”
“Be a good listener.”
“Let the other person do a great deal of talking”
“Smile”
‘Talk in terms of the other persons’ interests”
“Give honest and sincere appreciation”
+Networking Conclusions
Networking is building relationships and relationships matter “Your network is your net worth”
Don’t keep score, go out of your way introduce people, and it is quality over quantity-be personal, you are not a robot
Your network is all around you, seize it !
Working backwards from a future goal grounds your efforts, provides motivation, and limits detours
+Lifestyle Experiments and Productivity with Tim Ferriss
4 Hour Work Week and 4 Hour Body Tim looks at life as a game and an experiment and plays it
how he wants, and you can too. Stoicism- define your fears and face them
Anyone have any other must read content they know of ?
+Who’s in your Rolodex? Follow up or Die!
Ryan Greene
Keith Ferrazzi
Thanks for listening to my presentation
Send me a follow up email with a comment at
And I will send you my presentation