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“e-Patient Dave” deBronkart Twitter: @ePatientDave facebook.com/ePatientDave LinkedIn.com/in/ePatientDave [email protected] The e-Patient’s Perspective

Talk to John Glaser's class at Wharton 3-17-2014

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My annual lecture to John Glaser's class for innovators in the Wharton MBA program at the U of Pennsylvania. Includes added slides for topics I mentioned beyond the slides shown.

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“e-Patient Dave” deBronkart Twitter: @ePatientDave

facebook.com/ePatientDave LinkedIn.com/in/ePatientDave

[email protected]

The e-Patient’s Perspective

“I want to note especially the importance of the resource

that is most often under- utilized in our information systems –

our patients”

Charles Safran MD, Beth Israel Deaconess quoting his colleague, Warner Slack MD Testimony to the House Ways & Means subcommittee on health, 2004

How I came to be here •  High tech marketing

•  Data geek; tech trends; automation

•  2007: Cancer discover & recovery

•  2008: E-Patient blogger

•  2009: Participatory Medicine, Public Speaker

•  2010: full time

•  2011: international

e-Patients.net founder Tom Ferguson MD 1944-2006

Equipped Engaged Empowered Enabled”

Doc Tom said, “e-Patients are

JAMIA, 1997

Pt of future

The Engaged Patient 12 items in my pre-appointment “agenda” email

The Incidental Finding Routine shoulder x-ray, Jan. 2, 2007

“Your  shoulder      will  be  fine  …      but  there’s        something        in  your  lung”  

Multiple tumors in both lungs Where’s This From??

Primary Tumor: Kidney

Classic Stage IV, Grade 4

Renal Cell Carcinoma

Illustration on the drug company’s

web site

Median Survival: 24 weeks

E-Patient Activity: “My doctor prescribed ACOR”

(Community of my patient peers)

ACOR members told me:

•  This is an uncommon disease – get to a hospital that does a lot of cases

•  There’s no cure, but HDIL-2 sometimes works. – When it does, about half the time it’s permanent – The side effects are severe.

•  Don’t let them give you anything else first

•  Here are four doctors in your area who do it –  And one of them was at my hospital

How can it be

that the most useful and relevant and

up-to-the-minute information

can exist outside of traditional channels?

Because of the Web, Patients Can Connect to Information and Each Other (and other Providers)

“If I read two journal articles every night, at the end of a year I’d be 400 years behind.”

Dr. Lindberg: 400 years

The lethal lag time: 2-5 years

The time it takes after successful research is completed before publication is completed and the article’s been read.

Physician adoption of new practices years after discovery The “17 years” thing From A. Balas, Institute of Medicine, in Yearbook of Medical Informatics 2000

Flu vaccine, year 32: 55% doing it, 45% still not

Beta blockers, year 18: 62% doing it, 38% still not

Diabetic foot care, year 7: 20% doing it, 80% still not

Cholesterol, year 16: 65% doing it, 35% still not

Creative Commons Attribution / Share-Alike May be distributed with this license included

Scurvy

264 ���years!

From The Fourth Paradigm by Microsoft Research

Case Study: Hugo Campos wants his ICD data

Full, unrestricted & convenient access.

Doctor Experience

Patient Experience

$99 Activity Fitbit

$129 Blood Pressure Withings BP Monitor

Weight Withings WiFi Scale

$159

$149 Sleep Zeo Sleep Manager

No data

Implanted Cardiac Defibrillator

$30,000

Raw data

Put empowering information

in consumers’ hands

Dr. Eric Topol

iPhone EKG??

12/3/12: “FDA clears iPhone heart monitor, doctors can pre-order”

Data quality is essential.

Let Patients Help.

Who has the most at stake

with the accuracy, completeness and

availability of the medical record?

“Now I know why docs don’t give you scan data. I see the Virgin Mary, Jimmy Hoffa, several forks, and Saddam’s yellowcake hiding in my guts.”

“And this CT scan makes my butt look big.”

@Xeni Live tweeting, 12-18-2011

“So I figure out how to open my bone scan data. I look.”

“What the...” “What’s that ****-shaped ghost-shadow thing— it looks like I have a penis!”

“I call a hacker pal. ‘That, Xeni, is a ****.’” “I look at metadata more carefully. THEY GAVE ME THE WRONG DATA. SOME OTHER DUDE’S SCANS.”

@Xeni Next day: 12-19-2011

Pre-op: “At least you won’t be lopsided.” “What do you mean?” “You’re getting a bilateral mastectomy.” “No I’m not!” “That’s what came to us on this paper.”

“Data Liberación”

Todd Park Innovator Entrepreneur HHS Chief Tech Officer US Chief Tech Officer

“My patients aren’t like that.”

“They aren’t asking for this.”

Objection:

Source:

“45 vintage sexist ads that wouldn’t go down

well today”

(Viral on Facebook, Fall 2013)

Obstacle to adoption: “But patients

don’t understand this stuff.”

If the data’s unclear let’s MAKE it clear

Like other industries do.

Thomas Goetz, Wired

Thomas Goetz, Wired “It’s time to redesign medical data”

Same data – better software.

Information: clearer.

Consumer: informed, enabled.

Psoas muscle (My kidney tumor was encroaching on it) my rendering on VisibleBody.com

Why not “Google Earth for my body”?

OsiriX

You know it’s a revolution when the artists and musicians

show up

on.TED.com/Dave

Information makes a difference.

bit.ly/DataSong

Huge Lesson: When assets

digitize, things move fast.

Permettez- moi de vous présenter… les Mini-Me’s.

October 2007

2.8 e-Patient Years in Pictures… December 2006 May 2009

“e-Patient Dave” deBronkart Twitter: @ePatientDave

facebook.com/ePatientDave LinkedIn.com/in/ePatientDave

[email protected]

The e-Patient’s Perspective