The natural Way to burn Body Fat and increase your physical and mental Energy Nordic Pole Walking is an All-in-One-Exercise. It provides cardiovascular and a full-body muscle training in one activity.

The more Muscles are working – the more Body Fat you burn. Therefore, Nordic Pole Walking is the ideal low-impact fat loss and health improving activity as many clinical studies have proven, as you incorporate your cardiovascular training and full-body muscle training in ONE convenient activity. Aerobic muscle activity uses your body fat to produce energy for walking and makes your metabolism faster, which breaks down your food intake into molecules of nutrients to energize your body and brain cells much more efficiently. This also ignites a whole cascade of positive biochemical processes and your brain launches positive hormones such as endorphins, serotonin and dopamine. You are using Mother Nature’s genes and DNA making your body lean and increasing your mental and physical energy level at the same time. Each of your 70 billion muscle cells contain mitochondria or translated as “burning ovens” or “power stations”.

This is how it works: - In muscle cells more mitochondria (‘burning ovens”) are

built, which increases fat burning capacity.

- Cell membranes stay active to ensure a highly effective

metabolism.

- Muscle cells synthesize oxygen and fatty acids easier

with aerobic exercise.

Mitochondria

Tune your Body from a 2-Cylinder to a 12-Cylinder! This is NOT an advertising claim. Through regular and moderate muscle training the number of mitochondria multiply up to 6 times, because your body (brain) realizes that there is more energy production needed for regular physical activity. This is the natural way your body adapts to higher performance to muscle endurance and improves your metabolism as many scientific studies have proven. The role of these power stations is to produce energy through fat burning for

movement,

brain activity,

regulation of body temperature and

initiate the biochemistry process of enzymes, neurotransmitters to boost anabolic (building-up) metabolism and brain activity. This process is also responsible to energize all body cells for its renewal, repair and self-healing capacity.

Did you know that 20% of your body’s energy production is used for proper brain function!

The Fat Burning Process: To understand the important role of our body muscles in producing energy for our body functions picture a fire place:

To light a fire you need oxygen. You have it as you inhale oxygen all the time and much more when you exercise.

You need a match. Instead of a match our body needs aerobic (moderate) muscle activity to ignite the biochemical energy production in our muscle cells (mitochondria).

Instead of wood at a fireplace our body uses our body fat to burn! YOUR BODY FAT! – You understand? When you activate your muscles, more and more muscle fibers become active. The more muscles (muscle fibers and muscle cells) that are active, the more body fat is burned. Developing more active muscles burns more calories during the day and at night even when you are not exercising!

We are talking about moderate enduring muscle activity – no high intense body building training is needed.

Nordic Pole Walking burns significantly more Calories than regular Walking

Walking with poles on flat ground burns instantly 20-33% more calories than walking without poles at the same pace.

(Cooper Institute, Texas, USA, 2002; Morss et al. 2001, Church et al.2002; Porcari JP, Hendrickson T.L., Walter P.R., Terry L., Walsko G. (1997) and others).

Walking uphill a mild slope (12%) burns up to 67% versus walking without poles.

(Hagen, M., Hennig, EM, Stieldorf, P. ,2006; Wüpper, C., Schulte, A., Greese, R., Hillmer-Vogel, U. ,2005. German Journal of Sports Medicine, 56, 7/8, 249

Therefore, Nordic Pole Walking is known (and clinically proven) as a highly effective fat burning activity. Other than regular walking where only your leg muscles are engaged, Nordixx poles additionally incorporates the 50% of your upper body muscles located above your belt line (think cross-country skiing without skis). More than 90% of body muscles are active, burning excessive amounts of body fat, making your body lean and providing higher energy level both physically and mentally. 90% of Body Muscles involved Why walk without poles? Millions of Europeans and now North Americans have discovered the value of Nordic Pole Walking.

Conclusion:

With Nordixx Poles you have your “gym in your hands”: You do cardiovascular and muscle training and flexibility in one convenient activity! It’s easy, time saving, cost effective, clinically proven, practically proven from 15 million Europeans and more and more North Americans. 70-80% of Canadians claim walking as their preferred physical activity (Health Canada, 2008).

Dr.Klaus Schwanbeck President and Founder Nordixx Pole Walking Canada For more information on scientific studies and where to purchase Nordixx Poles go to www.nordixx.com.