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MAYO CLINICCase Study
No, this isn’t a resort!
One of the campuses, located in Arizona
Founded by William and Charles Mayo. Has been providing exceptional medical care over the years.
World’s first and the largest integrated not-for-profit medical group practice.
Consistently ranks at the top of U.S. News & World Report’s Best Hospitals list!
Their approach is different from most clinics and hospitals.
Specialties…• Heart
diseases• Cancer• Respirator
y disorders• Urology
Their motto:“ The best interest of the patient is the only interest to be considered.”
They design beautiful buildings, to make their patients feel better.The 21 floor building in Rochester has wide-open spaces.
Doctor’s offices are designed to feel cozy and comforting.
Artwork, Waterfalls, beautiful lobbies- All of these for a calm and soothing feel.
New patients are given a warm welcome. Staff is friendly and treat their patients with care and love.
What else do they believe in?Teamwork!
For each patient, a team of all specialists is assembled. Together they diagnose the medical problems to determine the most accurate diagnosis. Also, the best treatment!
Customers get individual attention from the doctors. How?The doctors here are put on salary. So the number of patients they see doesn’t matter! They can spend as much time as they want.
All their operating income is invested back into the clinic’s research and education programs.Mayo’s clinic offers educational programs through its 5 schools.
Breakthrough research is quickly implemented into quality care of the patients.
Advertising
Motivating stories are shared over social media.They connect with their customers at an emotional level.
Campaigns to encourage people to switch to healthier routines.
Why has it been so successful?Two core values: patient’s interests are placed above all and practicing teamwork.Their patients have always been satisfied with their services.
A team of great doctors, best equipment, outstanding service. Who needs more?
Do conflicts of interest exist between wanting to make the patient happy and providing the best medical care?
No! They ensure the best medical care is provided, no matter what. Their team of specialists works together to find the best solution.At the same time, they ensure that the patient is treated well.
SUMMARY!• Not-for-profit medical
group• Two core values:
Patients are given priority and Teamwork
• Doctors are put on salary, enabling them to give full attention
• Focus on education and research
• Core focus on patient care and satisfaction
Disclaimer
Created by Stuti Sabharwal, student of BITS Pilani Hyderabad Campus, during an internship under Prof. Sameer Mathur.Thankyou!