Central PA2014 Healthcare Odyssey

AGENDA

• CEO Panel• Para medicine Panel• Keynote Lunch• Social Media Panel• Long Term Care Panel

Choosing Wisely: Can it work?

The Choosing Wisely initiative is an exciting innovation that seeks to avoid unnecessary treatment. Supported by the ABIM Foundation and with grants from Robert Wood Johnson, Choosing Wisely challenges medical specialties to create lists of the top five treatments and tests that patients should question. 60 specialty societies have now joined the campaign, and Consumer Reports is developing materials for patients to help then understand evidence-based medicine and to empower them to question their physicians. How realistic is this initiative?

Dr. G. Terry Madonna(Moderator- CEO Panel)

Director Center for Politics and Public AffairsAt Franklin and Marshall College, Dr Franklin and

Marshall College

Michael A. Young, FACHE(CEO Panel)

President & Chief Executive OfficerPinnacleHealth System

Scott Wolfe(CEO Panel)

President – Warren CampusSt. Luke University Health Network

Justin Davis, FACHE (CEO Panel)

Chief Operating OfficerWilkes-Barre General Hospital

Community Health Systems and Commonwealth Health

Marie Clemens(Moderator- Social Media Panel)

Corporate Director of CommunicationsHospital Central Services, Inc. and Affiliates

Barry Dalton(Social Media Panel)

Customer Experience, Digital Transformation & CRMStrategy&

Carrie Ackinclose Gerber(Social Media Panel)

Marketing and Communication Manager Good Shepherd Rehabilitation Network

Jodi McKinney(Social Media Panel)

Director of Corporate CommunicationsCeltic Healthcare

Dena S. Davis, Ph.D., J.D.(Keynote)

Endowed Chair of Health Lehigh University

Mark Wendling (Keynote)

Family PhysicianLehigh Valley Health Network

Associate Medical Director of Performance Improvement at the Lehigh Valley Physician Group

Vicki Hoak(Long Term Care Panel) Chief Executive Officer

Pennsylvania Homecare Association

Terry J. Shade(Long Term Care Panel) Chief Executive Officer

Lutheran Home Care & Hospice and LIFE Lutheran ServicesVP of Community Health Services for Lutheran Social Services

William D. Gammie(Long Term Care Panel)

Vice President of Value-Based CareCeltic Healthcare