Blair christie global editors conf 12.9.14 final

Blair Christie, SVP and Chief Marketing Officer December 10, 2014

The Internet of Everything Changes Everything The Future of Work

2 © 2014 Cisco and/or its affiliates. All rights reserved. Cisco Confidential

The IoT Is More Than Just Things

Source: Cisco IoT Global Study, 2014

People 20%

Things 13%

Process 27%

Data

40%

Source: Cisco Consulting Services “Internet of Things” Global Study, 2014


Internet of Everything

Process

Data

More data in one year than In previous

5000

39 % of the world is connected

connected things

13B

80 % of business processes

Technology powers

Things

People


Most Important BUSINESS Drivers of IoT

#1 #2 #3 Demand for Faster Product or Service

Innovation

Increased Level of Globalization

Demand for Better Customer

Experiences

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Innovation in Data and Processes Is Key

2 How do I optimize

processes to achieve desired

business outcomes? 1 How do I

integrate, automate, and analyze data

from thousands of connected

assets?

What Executives Are Asking About Data and Processes


Moving data to insight


Before Transforming Data into Insight, 3 Challenges Must Be Met

Data virtualization solutions integrate widely dispersed data when it is not feasible to move all data to a centralized node for integration.

Automation at the edge can determine whether to move the data to the analytics, or to move the analytics to the data.

In the cloud or at the edge, analytics transform data into actionable insights that drive better decision-making and improved business outcomes.

Integrating devices with existing systems Analytics tools for big data

What is your biggest device-management challenge?

What is the most important enabler of IoT use? Q

Automation Analysis Integration

Q Source: Cisco Consulting Services “Internet of Things” Global Study, 2014


Virtualized Data

Virtualized Data

Virtualized Data

Virtualized Copy

Virtualized Data

“It’s only when data from several different sources is requested by users that it’s integrated, but not before that. In other words, data virtualization supports integration on demand….”

Connected Devices

Big Data Cluster

Rick van der Lans, “The Network Is the Database: Integrating Widely

Dispersed Data with Data Virtualization”

Integration: Virtualization Unites Data from Multiple Sources

Traditional Data Sources

8

Source: Beye Network, January 2014


CASE STUDY Edge Computing / Analytics Can Save a Typical Retail Store Nearly $34k Annually Use Case: Security cameras and video analytics

Scenario: Processing video data locally reduces network load

Benefits: Store with 100 security and video analytics cameras could save $33,800 annually

For a store with $20M in annual sales, this is a 1.7% annual EBIT increase

CASE STUDY

Three years from now, where will most data generated by IoT solutions be processed?

Automation: Knowing When To Move Analytics to the Data

“Most data will be processed at the edge” (mobile devices, appliances, routers) Q

37%



Analytics: Transform Data into Actionable Insights for Better Decision-Making and Improved Business Outcomes

Analyze Data

Generate Insights

Convert Insight Into Action

Which technology development is the most important enabler of IoT in your organization? Q

42% “Data analytics tools (i.e., for Big Data)”



What’s holding back our innovation today?


50% 48% 47% 45% 45% 43% 39% Manufacturing Transportation Metals

& Mining Public Sector

Utilities Retail Oil & Gas

HALF nearly of all manual

processes could be

automated



Innovation ecosystem, both inside and outside the organization


International Data Corporation ©2014 Cisco and/or its affiliates. All rights reserved. 14

By 2015, 90% of all jobs will require some level of IT and networking skill


Cisco Internet of Everything Education Portfolio

Security Network Programmability

Business Transformation

Internet of Things


2.35M Certifications Worldwide


37%

30%

21%

12%

Strategic Planning

Understanding Business Case

Implementation

Operational Management


Ecosystem is critical to our innovation

17 © 2014 Cisco and/or its affiliates. All rights reserved. Cisco Confidential Speed and Scale

WORK Future of

Fast Innovation

Blair Christie [email protected] @BlairChristie