Burning down the Business

From Idea to Release

Product Backlog

Idea / Requesthttp://www.guentherhaslbeck.de

Sprint Backlog

>Sprint>

Daily Scrum with Google Hangout

!+ Jira Board

Demo

Recorded DEMO with Webex

Roadmap

Release planning

Gro

omin

g

every 2 weeks

~ every 3 Months

every 6-12 Months

begin

ONE simple short Task per Story:

“As a xx i wanted to have yy to do zzz”

Release X.y Documentation Summary Page - Change 1 - Change 2

Last todo in DOD for Sprint:“input has been provided within the WIKI documentation

Ship Release

Technical (Doku) Writer,Marketing,

Sales and so on

~ every 3 Months

to share documents

Skype as Instant Messenger

Skype as Organizer

Week1 Week2

Mo:

Spr

int P

lann

ing

Tu - Fr Daily Scrum Mo-Fr: Daily Scrum

Mo:

Ret

rosp

Las

t Spr

int

Fr: D

emo

to P

O

Wed

: Dem

o to

Tea

m

Thu:

Pos

sibl

e Fi

x

Development Development

Dev

Nor

mal

Tea

m W

ork

PO +

SM

Wed

: Spr

int

Gro

omin

g

for S

prin

t afte

r ne

xt

Sprin

t (2

Wee

ks

in F

utur

e)

2 Weeks = 1 Sprint

http://www.guentherhaslbeck.de

Phase 1 – Define your Idea (Idea, Project, Release of shippable Software)! Idea: Max 7 short sentences, if longer it may be to complex. Try again Projectname: DEPARMENT-AREA-NUMBER eg DEV-PORT.001 Productowner: Max Mastermind Sponsor: Dr Who Customers Benefit / Projectgoal: Target Group: Business Volume: NON-Goals/Boundary: What you don’t want to have Estimation of cost: Budget available (internal/external): External resources available Who will takes care if online Risks / Possible obstacle (Behinderung): Project kickoff: Project launch / finish: Approval Phase 1 given by __ , Date: ___ !Phase 2a – Create Themes, Epics, User Stories !Phase 2b - Split your User Stories into Tasks and build it in sprints !Phase 4 – Close (Idea, Project, Release of shippable Software)! Documentation, Podcasts, Marketing info and so on is available Approval Phase 4 given by __ , Date: ___

How to start an Idea….http://www.guentherhaslbeck.de

Theme Increase Website Traffic

Epic Improve Login Page Usability

From

The

me

to T

ask

in J

ira

Userstory 1AS A user I WANTED TO HAVE the validation on the login page to be very clear THAT I can easily see when if i make a mistake when i log in

Userstory 2AS A user I WANTED TO HAVE the forgot password link nearby THAT I can easily send a new one !

Task 1.1Show if username is not known via AJAX

Task 1.2Show if password is not known via AJAX

Task 2.1blabla !

Task 2.2blabla !

Epic Add new Video Section

Userstory 1AS A user I WANTED TO HAVE more Videos about THAT I can … !!

Task 1.1Add more Videos …

http://www.guentherhaslbeck.de

Jira VS Scrum

Task (sub-Task on JIRA)

Story ( = Issue on JIRA)

Epic

Task (sub-Task on JIRA)

Task (sub-Task on JIRA)

XXXXX

Theme ( = Project on JIRA)

Defined different comparable personas

Über mich

Stationen:Yahoo! Deutschland Softwareentwickler (Studium) Yahoo! Mobile

Diplomarbeit 2001/2: Mobile verteilte Anwendungen

GMX (1und1) (2002-2008) Leitung Software Infrastruktur Vertriebsprozesse (Login / Registrierung, Kundenverwaltung, CRM, BI, Payment) für Hochlast-Webseiten GMX, Maxdome sowie zu Teilen für 1und1 und web_de für Mio von Kunden Entwicklung des Video-Portals Maxdome (Kundenbereich) für ProSieben Enge Zusammenarbeit mit Produktmanagement und Marketing

Selbstständig (2009-2010) Gründung vondir.de Entwicklung von iOS, Android Apps

Elsevier (2010-2013) - Wissenschaftsverlag

Reed Elsevier: 31.000 Mitarbeiter, 200 Standorte weltweit, 6.900 Mio Euro Umsatz 2011 Head of Ecommerce DACH Kompletter Neuaufbau des Teams, der Ecommerce Systeme, CRM und ERP Infrastruktur, Apps usw… -> Umsatzsteigerung durch neue Vertriebsmöglichkeiten: +300% (im eigenen Shop, 3PP nicht mit gemessen)

Dipl. Informatiker Scrum Master

Interessen / Erfahrungen

Softwareentwicklung PHP, JEE, iOS, Android

Dipl. Informatiker Scrum Master

Softwarearchitektur

Geschäfts- und Vertriebsprozesse

Kundendatenmanagement

Business Intelligence

Payment / Billing Schnittstellen

Projektmanagement

Internationale Teams

Online Marketing

Online Vertrieb

Personalführung

High Performance Webseiten

Ecommerce Systeme

Unternehmerty HandsOn

Kreativität

Das macht mir Spass:

Ecommerce +

Einführung, Ausbau, Umbau, Optimierung von

„funktionierende Technik ist die BASIS für soliden Umsatz“

Wie kann ich ihnen helfen?

!XING: https://www.xing.com/profile/Guenther_Haslbeck

LinkedIn: http://www.linkedin.com/profile/view?id=1494092

Meine Leidenschaft: Produktentwicklung für zufriedene Kunden