DIGITAL MARKETING

Getting The Word Out Online

A DEFINITION

Digital Marketing We approach digital marketing by figuring out the qualities a client’s brand possesses that would help it stand out in the online landscape. Based on our findings, we develop a strategy that helps us decide what forms of online

advertising would best serve your business and create a level of engagement between you and your clients.

ADWORDS

DIRECTING WEB TRAFFIC TO YOUR BUSINESS

Project Overview AdWords is a service offered by Google that makes it easier for customers to find you via key words and phrases. We develop ads that take advantage of this service, making it work more efficiently to direct web traffic to your business.

STALKER

RETARGETING YOUR CUSTOMERS

Project Overview Stalker ads retarget customers who have recently visited your website as they view other sites. We make sure to utilize retargeting in a manner that never overwhelms your customers, acting as a gentle reminder instead of a source of annoyance.

DIGITAL ADS

AN AREA IN WHICH WE SPECIALIZE

Project Overview Digital ads are an ever-increasing part of marketing, and an area in which we specialize. We create digital advertising that takes advantage of technology in a way that is exciting and bold while never losing sight of your brand’s message and how it should be represented.

SOCIAL MEDIA

ENCOURAGING INTERACTION WITH YOUR BRAND

Project Overview Social media encourages interaction with your brand. By maintaining a presence on Facebook, Twitter and other social media platforms, your business stays at the forefront of your customers’ minds.

63% of all companiesusing socialmedia increasedtheir marketingeffectiveness.McKinsey Global Institute

December, ’10

WHY ISSOCIAL MEDIAIMPORTANT?

WHO IS

SAYING IT?

WHAT ARETHEY SAYING?

WHERE ARETHEY

SAYING IT?

VIRTUAL Project Overview Virtual advertising exposes your desired audience to your brand in a way that’s unobtrusive yet effective. Using digital technology, we can insert ads into broadcasts that appeal to your targeted audience, and remove them from the same broadcasts when aired in different areas.

VIRTUAL

ADSPACE

INSERTED

HERE

UNOBTRUSIVE YET EFFECTIVE