Factors influencing online shopping in Bangladesh

BANGLADESH

Factors that Influence internet Shopping in Bangladesh.

https://www.Payza.com/bangladesh By Payza – Online Payment Processor

Content at a Glance

Bangladesh and Internet Shopping

Usability & Customer Satisfaction

Variety of Product

Resources

BANGLADESHhttps://www.payza.com/bangladesh/

Product Information

Cheap Price

Security

Comfort

Time

Energy Consumption

Travel Necessity


Bangladesh and Internet

Shopping



Bangladesh is experiencing transition

from traditional shopping to Internet

shopping. Craze for Internet shopping

in Bangladesh is spreading like wild

fire

Mobile and its technology growth are

adding more fuel in the flame to put all

fantasies of Internet in palms of the

Bangladeshis at cheaper and affordable

rates.



Moreover, Bangladesh government is

seeing and selling dreams of digital

Bangladesh by anchoring its majority of

services on the Internet or intranet giving

mobile accessibility as bonus.

Some banks and private entrepreneurs

like Payza Bangladesh are offering

secure and superfast payment gateway

services along with multiple other

Internet payment options. In sum, overall

scenario seems glorious and hopeful to

last for longer.



Usability & Customer

Satisfaction



Technically customer satisfaction is related directly

with the ROI of the business because existing customer

retention is cheaper against acquiring new one and

customer retention comes only through customer

satisfaction.



Business can satisfy its customers only

through addressing their expectations,

through perceived value of the company,

and branding of the company.

At other hand customer expectations are

directly linked with the quality of

products/services and support provided by

the company.



In present study, it has found that customer

satisfaction in Bangladesh depends upon some

independent variables like:


BANGLADESHhttps://www.payza.com/bangladesh/ BANGLADESHhttps://www.payza.com/bangladesh/

Variety of Product:

For traditional shopping, moving

everywhere finding variety of products

is tough for Bangladeshis due to

various factors like product

availability, spending on fuel, and time

consumed on travelling.

Thus, internet shopping in Bangladesh

is gaining ground to access numbers of

variations in the products and qualities

of the products.



Product Information:

Bangladeshis like to know products

thoroughly as they don’t have

physical access of product.

Therefore, providing them detailed

information regarding product

quality, after sale services, and

prices matters more than anything

else does. They also prefer to

discuss on the social media or like

to see reviews of product elsewhere

on authority sites.



Cheap Price:

Comparative shopping is natural

tendency in Bangladeshis too.

Therefore, offering some cheaper

rates can lead business to win battle

at first place, but for long run cheap

prices must be associated with good

quality or services for sake of

customer loyalty.



Security: This issue is more

skeptical for the Bangladeshis

due to social and political

backwardness of the society.

However, recent initiatives of

government, banks, and some

entrepreneurs like Payza

Bangladesh to offer secure

payment gateways and payment

options suitable to the country, its

people, and nature of the

businesses prevailing.



Comfort:

Internet shopping itself offers

home/office/on-the-go comforts of

shopping, but user experiences,

shipping/delivery, and payment options

provide utmost comfort or satisfactions to

the customers.

Fortunately, many have learnt these

lessons in recent past and are

implementing the latest web and mobile

development technologies to offer greater

degree of comfort to their Internet

shoppers.



Time:

In recent fast-paced life style, none

has enough time to go out for

physical store shopping. This is very

true for Bangladeshis too, for new

generation in particular.

Thus, Internet shopping is gaining

ground rapidly in Bangladesh.




Energy Consumption:

Internet shopping save

time as well as personal

energies of shoppers that

is spent moving outside

and at far distances.



Travel Necessity:

In fact, Internet shopping in

Bangladesh is more prolific in urban

areas compared to rural areas. The

reason behind is traffic jams in the

cities and e-commerce elements that

factor inherently.

Thus, home delivery is gaining ground

in Bangladesh for this very reason to

save time, fuel, and health by just

avoiding jam and its polluted

environment.



Technically usability of

Internet shopping is directly

related to the online shopping

outlets or e-commerce web

portals.

Therefore, the quality of e-

commerce websites or mobile

apps is affecting the usability.



Fortunately, today Bangladesh is

one of the leading outsourcing

software development services

provider countries.

Thus, by taking advantages of the

talented pools, businesses are

offering excellent quality, user

experiences, and usability features

and functionality on their online

identities as well as on mobile

apps for their businesses.



Resource


Resource

For any business, which wants to

jump into the Internet shopping in

Bangladesh has to face unique

expectations of Bangladeshis and

infusing usability aspects in web

designing using the best

technologies, practices, and

following modern trends. These are

sure ways to hit success.

BANGLADESH

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