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I N V I S I B L E C O M M E RC E N E X T 15

S C OT T S M I T H C H A N G E I S T @ C H A N G E I S T

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CHANGEISTImage: wikimedia.org

CHANGEISTImage: Víctor Gutiérrez Navarro / Flickr

CHANGEISTImage: Argos

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Image: Jaspers Eyers Architects

What is a store anyway?

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Image: Christopher Craig / FlickrCHANGEIST

Mrs. Wilson: “What gift do you think a good servant has that separates them from the others? Its the gift of anticipation…. I know when they'll be hungry, and the food is ready. I know when they'll be tired, and the bed is turned down. I know it before they know it themselves.” — Gosford Park

What’s the interface, then?

CHANGEISTImage: Amazon

Image: http://venezuelanalysis.com/news/11158CHANGEIST

CHANGEISTImage: http://jobs.aol.com/articles/2014/05/29/now-hiring-beer-jobs/

CHANGEISTImage: Amazon

Image: Ditto LabsCHANGEIST

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Image: EmotientCHANGEIST

Image: Aware-Alive Technologies

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CHANGEISTImage bigdata.csail.mit.edu

Image: Liz West / FlickrCHANGEIST

Arielle Duhaime-Ross, The Verge, September 7, 2015

CHANGEISTImage:: http://www.modalisa-technology.com/competencies/artificial-intelligence/

-Davis Marcus, Facebook VP of Messaging, as quoted in “The web has become a hall of mirrors, filled only with reflections of our data,” The Conversation, September 9, 2015. https://theconversation.com/the-web-has-become-a-hall-of-mirrors-filled-only-with-reflections-of-our-data-46969 CHANGEIST

How will I get it?

Data: Red Dot Research and Shutl, from City A.M., “How Will Gen Z Shop,” 9 September, 2015

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Image:Rene Dana / FlickrCHANGEIST

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CHANGEISTImage: wikimedia

What about brands?

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Image:mmalpartida / deviantArtCHANGEIST

W O U L D Y O U R AT H E R H AV E … ?

A. 2,000 prime retail locations on the high street

B. Prime shelf space in a major big box

C. Saturation ad budgets in major dailies

D. One well-placed sensor (home, body, key traffic point)

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Image: Liz West / FlickrCHANGEIST

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Image:MuseCHANGEIST

THANK YOU.

C H A N G E I S T. C O M

S S M I T H @ C H A N G E I S T. C O M

@ C H A N G E I S T

T I N Y L E T T E R . C O M / C H A N G E I S T