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Instant Search API
Instant Search API
Alexandre COLLINCustomer Solutions Engineer
@alexandrecollin
Office Hours - April 13th 2015
Leveraging Search to Build an Engaging UX
Instant Search API
Introduction (2min)
State of the Art of Search (20 min)
How to build a Instant Search and Navigation UX? (20 min)- Instant Search Result page
- Multi-category Autocomplete
Questions & Answers (20 min)
AGENDA
Instant Search API
WHO I AM?
Product Marketing
SoftwareEngineer
Traveler + Freelancer
Customer Solutions Engineer
My scope includes• Build prototypes
• Provide Technical support
• Provide implementation guidance
from the User Experience POV
• Share best practices among our
community
• Ensure that our users are
successful
Instant Search API
Dec 2013 Mobile offline Search SDK
Jan 2014
Nov 2014 Distributed Search Network
Oct 2012 Creation by 2 Search Veterans
Sept 2013 Hosted API Release
ALGOLIA’S IDENTITY CARD
E-commerce
Other
+500 customers
in +45 countries
Today it’s
A team in Paris & San Francisco
We're Hiring
Medias
Instant Search API
STATE OF THE ART OF SEARCH
Instant Search APITWO TYPES OF SEARCH
Site search / mobile app searchWebsite & document search
Instant Search API
HOW DOES SEARCH LOOKS LIKE ON POPULAR WEBSITES?
Ikea.com
CNN.com
Amazon.com
Instant Search APISEARCH HAS BECOME A CRITICAL UI / UX ELEMENT
2001 today
People start their web sessions with a search engine 88% of the time. Nielsen Norman Group 2004
43% of users jump immediately to the search function after landing for the first time on a website Marketing Sherpa 2007
Instant Search API
Half a second delaycaused 20% drop in traffic
Every 100ms of latencycosts them 1% in sales
SPEED MATTERS
Instant Search APIRELEVANCE IS CRITICAL
The lack of relevance and results (typo-tolerance,
synonyms support) creates disappointment to the
user.
=> Pogo sticking problem
- Bad User Experience
- High bounce rate & Investments in SEO/SEM get lost
Instant Search API
199 britnney spears
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TYPO-TOLERANCE IS A MUST HAVE!
The 594 ways people type Britney Spears (Google data)
Instant Search API
What’s true on Desktop is even more true on Mobile
Need of Instant is amplified
“ 55% of consumers using
mobile to research want to
purchase within the hour. ”
Source: Nielsen & Google, Mobile Path to Purchase Five Key Findings, November 2013
WHAT ABOUT SEARCH ON MOBILE?
“Fat finger effect”
Instant Search API
Backend elite required
Requires a lot of skills
(hosting, scaling, coding,
tuning, …) and there is not
enough experts on the
market.
Inaccessible toUX designer/developer
Relevance is an important part
of UX and is inaccessible to
UX team.
Time gets out of control
A lot of iterations and tuning are
required to reach a correct
quality.
BUILDING A GOOGLE-LIKE SEARCH UX IS TOO HARD
Resulting in a poor search experience
Instant Search API
Ultra-fast search API
Most results computed in under 10msUp to 200x faster than the competition.
Exceptional user experience on any deviceDesigned for search-as-you-type UX.
Rich features set
Typo-tolerance, geo-search, all languages support, analytics, etc.
First class security
Fine-grained access control, even in javascript.
Available in 12 data centers
Full response time under 50ms in most parts of the world.
Highly available
SLA of 99.99%
Algolia relies on a high-end feature set to deliver its value to the End-Users and Developers
ALGOLIA’S VALUE PROPOSITION
Instant Search API
UX BUILT USING ALGOLIA’S API
Instant Search API
SPEED LEADS TO MORE ENGAGEMENT
- Search depth increased by 60%- Mobile sessions with search jump
250%- Bounce rate decreased by 17%
- Increase in their average order value by 12%- Increase in their conversion rate 9%
- Increase of the search volume by 5- Visitors who use search view 3 time more pages per session and spend 6 time longer
Instant Search API
HOW EASILY IMPLEMENT AN INSTANT UX?
Search & Navigation
Instant Search API
HOW DOES ALGOLIA WORK?
Import your datausing an API client
Customize Ranking& fine tune results
Build Search UXon Desktop & Mobile
Instant Search API
API CLIENTS: Backend VS Frontend
JDBC MongoDB
Backend API Clients
+ Connectors
Frontend API Clients
…+ Framework integrations
+ CMS integrations
+ UI components
• Components for FB React
• Twitter Typeahead
• Select2
• ..
…
Instant Search API
INTEGRATIONS WITH FRAMEWORKS, CMS, …
https://www.algolia.com/doc/integrations
Instant Search API
TWO APPROACHES / ARCHITECTURES
Backendimplementation
Frontendimplementation
Instant Search API
BENEFITS OF THE FRONTEND APPROACH
Instant Search API
LETS DO IT!
Instant Search API
QUESTIONS / ANSWERS
Instant Search API
Alexandre COLLINCustomer Solutions Engineer
@alexandrecollinOffice Hours
Don't wait! Try Algolia now!www.algolia.com
